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Strategy, formerly known as
, has achieved a historic milestone as the total value of its Bitcoin (BTC) holdings soared to a new all-time high of $53.9 billion. This peak coincides with Bitcoin surpassing the $100,000 threshold, just a month after it plunged to a multi-month low of $74,393 on April 7. The largest cryptocurrency reclaimed the $100,000 mark for the first time since February, with its price rising by 37.1% over the past month. At the time of writing, Bitcoin was trading at $102,921, representing daily gains of 4.0%. This increase has propelled the value of Strategy’s BTC holdings to $53.9 billion, marking a historic peak.According to the latest data, the firm currently holds 555,450 Bitcoins, purchased at an average cost of $68,550 per Bitcoin. This amounts to $38.08 billion in investment. Moreover, Bitcoin’s rally has positioned Strategy at a profit of 50.1%. The company bought BTC thirteen times this year, more recently on May 4. Michael Saylor announced the acquisition of 1,895 BTC for approximately $180.3 million in a X (formerly Twitter) post. “MSTR has acquired 1,895 BTC for ~$180.3 million at ~$95,167 per bitcoin and has achieved BTC Yield of 14.0% YTD 2025,” Saylor posted. This reflected a methodical approach to accumulation, which has seen Strategy’s holdings grow from 446,400 BTC at the end of 2024.
The surge in Bitcoin’s value has also propelled Strategy’s stock. The company’s value has appreciated by 75% in the past month alone. However, Strategy’s aggressive Bitcoin investments have not been without challenges. The company reported net losses of $4.2 billion in the first quarter of 2025. Despite these financial hurdles, Strategy continues to double down on its Bitcoin strategy. In fact, it plans to significantly increase its investments in Bitcoin by raising $42 billion in both equity and fixed income to fund further acquisitions. This move underlines the firm’s commitment to its Bitcoin-centric treasury strategy, which began in August 2020. In a recent interview, Saylor reiterated his belief in Bitcoin’s potential, stating, “In the year 2045, I think a Bitcoin is worth $13 million, so every bitcoin that you don’t buy is a $13 million cost.”
Meanwhile, the positive impact of BTC’s price rally isn’t isolated to Strategy. Data highlighted a broader trend: nearly all companies accumulating Bitcoin are currently in profit. For instance, Metaplanet is recording an 18.8% profit on its Bitcoin holdings, while
follows closely with a 16.1% profit. This starkly contrasts with one month ago, when many faced losses due to BTC’s price decline. The recent rally in Bitcoin’s value has not only benefited Strategy but also other companies that have invested in the cryptocurrency, demonstrating the growing acceptance and potential of Bitcoin as a store of value.
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