Bitcoin News Today: Verb Targets 5% of TON Supply as Corporate Altcoin Shift Gains Momentum

Verb Technology Company, Inc. (NASDAQ: VERB), previously known as Verb Technology, has announced treasury assets exceeding $780 million, comprising $713 million in Toncoin (TON) and $67 million in cash, marking a significant step in its transition to becoming the first publicly listed TON treasury strategy company [6]. The firm completed a $558 million private placement in early August 2025, with the majority of proceeds allocated to acquiring TON [5]. This move has driven a more than 200% surge in the company’s stock price since the announcement [5].

Verb, which is in the process of rebranding to "Ton Strategy Company," has set a target to accumulate over 5% of TON’s circulating supply, with its current holdings representing approximately 8.5% of the token’s supply [7]. The company plans to increase its TON holdings through reinvestment of cash flows, staking rewards, and disciplined capital market activities [6]. Executive Chairman Manuel Stotz emphasized that the initiative is not solely about building a balance sheet but also about strengthening the TON blockchain’s security and contributing to its infrastructure [6].

The acquisition aligns with a broader trend of corporate entities diversifying their digital asset strategies beyond Bitcoin. While Bitcoin has historically dominated corporate treasury strategies, recent data indicates a shift toward Ethereum and other altcoins, including TON [4]. This shift is attributed to growing institutional interest in altcoin ecosystems and strategic partnerships, such as the integration of TON with Telegram’s global user base [6]. According to Stotz, TON now powers critical functions within Telegram’s Mini App ecosystem, including wallets and payment solutions, providing over one billion monthly users with utility and access [6].

The altcoin treasury strategy is part of a larger movement in the digital asset space where publicly traded companies are leveraging blockchain technology to diversify their assets and offer Wall Street exposure to cryptocurrencies [5]. However, the trend has not been without volatility. Some firms have experienced mixed investor reactions, with sharp price swings following announcements of new treasury policies. For instance, Safety Shot, a beverage company, saw its share price drop over 50% after announcing plans to purchase the BONK memecoin [5]. In contrast, companies like VivoPower, which expanded its XRP treasury, saw a 32% increase in its stock price [5].

Analysts suggest that the success of these strategies depends heavily on market conditions, corporate governance, and the involvement of high-profile investors. For example, BitMine Immersion Technologies saw an 114% return in August after transitioning to an ether-focused treasury [3]. Similarly, DeFi Development Corp, which committed to Solana in April, achieved a 2,600% return since its pivot [3]. The involvement of institutional figures like Tom Lee and Peter Thiel in firms like BitMine Immersion has also contributed to investor confidence and volume [3].

Despite the potential for high returns, the sector faces risks, particularly related to leverage and exposure to market downturns. High debt levels among corporate treasuries could trigger cascading liquidations in a bear market, potentially affecting both equity and digital asset prices [5]. As the landscape evolves, the balance of power in corporate crypto adoption may continue to shift, with Ethereum and altcoin treasuries gaining traction as alternatives to traditional Bitcoin strategies [4].

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