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Umy, a Web3-native travel booking platform, has officially launched with a bold 1 Bitcoin giveaway campaign. This marks the public debut of Umy’s platform after over six months of active development, integrating crypto-native payments, wallet login, and structured service modules. The platform offers hundreds of thousands of hotels, flights, and activities, positioning itself as the go-to destination for travelers who want to pay with crypto and earn rewards.
The 1 BTC giveaway campaign is designed to incentivize users to explore Umy’s unique crypto-native experience. The event process includes registering early to start placing orders, booking and earning Golden Eggs, and participating in auto draws and rewards. The Umy Crypto Travel Festival features multiple rounds, starting with a 0.1 BTC reward in the first round, with subsequent rounds offering varying rewards. The event period includes a pre-event phase from July 4 to July 10, Event Phase 1 from July 10 to July 24, and the Phase 1 Draw Time on July 25.
Umy is a Web3-focused travel booking website that allows users to reserve flights, hotels, and travel experiences using cryptocurrency. After more than a year of active product development, Umy now supports bookings across 200+ countries, offering access to 3 million hotels, 400+ airlines, and tens of thousands of global experiences and activities. The platform provides transparent pricing, loyalty rewards, and user-friendly Web3 integrations, minimizing the friction typically associated with using crypto for everyday purchases.
Umy aims to evolve into a full-stack Web3 consumer platform, connecting crypto spending with real-world services—starting from travel and expanding into lifestyle, loyalty, and AI-powered personalization. Key features of the Umy platform include Umy AI, which is developing its proprietary MCP (Model Context Protocol) for large language models, and a DeFi & NFT ecosystem that includes yield vaults, membership NFTs, travel stamp NFTs, and hotel alliance NFTs. The platform also supports Web3 login, multiple payment options, global inventory, and a rewards ecosystem.
Umy’s entry into the market represents a significant step toward normalizing the utility of cryptocurrency in mainstream industries. By enabling crypto payments for travel, the platform appeals to a rapidly growing demographic of Web3 users looking for meaningful ways to use their digital assets. Umy has onboarded over 2 million hotels, 50,000+ registered users, and processed $800,000+ in GMV across recent months, validating the appetite for crypto-native travel solutions.
“We built Umy for people who believe crypto should be useful in daily life,” said a Umy spokesperson. “Travel is one of the best ways to onboard people into Web3, and we want to make that process as fun and rewarding as possible.” Umy is building the next-generation Web3 consumer infrastructure, reinventing global travel, e-commerce, and lifestyle services through AI agents and blockchain protocols. As the first superapp integrating “AI Orchestration + Web3 Consumer Application,” Umy delivers seamless cross-scenario experiences while providing developers with an open Web3 consumption protocol layer (Umy MCP).
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