Bitcoin News Today: UK Tech Firm SWC Bets Big on Bitcoin Despite Volatility and Regulatory Risks


The Smarter Web Company PLC (AQUIS: SWC), a London-listed technology firm pioneering the integration of BitcoinBTC-- into corporate treasury management, has announced the acquisition of an additional 25 Bitcoin at an average price of £92,009 per unit, totaling £2.3 million. This purchase, part of its "10 Year Plan," has increased the company's total Bitcoin holdings to 2,550, valued at £210.5 million with an average purchase price of £82,547 per Bitcoin [1].
The company reported a Year-to-Date BTC Yield of 57,439% and a Quarter-to-Date yield of 0.10%, metrics it defines as the percentage change in the ratio of total Bitcoin holdings to shares in issue. These figures highlight the aggressive accumulation strategy, which the board describes as accretive to shareholders. CEO Andrew Webley emphasized the company's conviction in Bitcoin as a core component of the global financial system, aligning its growth strategy with the asset's long-term value proposition [1].
SWC's treasury policy, initiated in 2023, involves holding surplus cash in Bitcoin while providing web design, development, and marketing services. The firm accepts Bitcoin as payment and has pursued organic growth alongside strategic acquisitions. Despite acknowledging the risks-such as market volatility, regulatory uncertainty, and cybersecurity threats-the board maintains that Bitcoin serves as an appropriate store of value. Notably, the company is unregulated by the UK's Financial Conduct Authority (FCA) and warns investors that Bitcoin holdings are not protected by UK financial safeguards [1].
The latest purchase follows a June 2025 acquisition of 104.28 Bitcoin for £8.1 million, further solidifying SWC's position as a corporate Bitcoin adopter. The firm has raised £29.3 million through capital raises since mid-2025, with proceeds partially allocated to Bitcoin purchases. Director shareholdings have been diluted as part of these fundraising efforts, though the board remains focused on executing its 10-year strategic vision .
Market analysts have highlighted SWC's unique approach in the UK corporate landscape, where Bitcoin treasury adoption remains rare. While the company's strategy exposes it to crypto market risks, its disciplined accumulation model and alignment with Bitcoin's price trajectory underscore its role as a pioneer in blending traditional finance with digital assets.
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