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Trump Media and Technology Group, the firm behind the social media platform Truth Social, has revealed that it holds approximately $2 billion in
and Bitcoin-related assets as part of its treasury strategy. This disclosure comes after the company successfully raised $2.3 billion through the sale of common stock and convertible notes in May. The $2 billion in Bitcoin represents around two-thirds of the firm's $3 billion in liquid assets, with an additional $300 million allocated for acquiring options tied to Bitcoin-linked equities, which could be converted into spot Bitcoin based on market conditions.CEO Devin Nunes highlighted the strategic importance of these assets, stating that they ensure the company's financial freedom and protect it against discrimination by
. Nunes also mentioned that these assets will create synergies with the utility token planned for introduction across the Truth Social ecosystem. The company's significant investment in Bitcoin positions it as one of the largest Bitcoin holders among publicly traded companies, aligning with a broader trend of corporations treating Bitcoin as a core reserve asset.Trump Media's push into cryptocurrency extends beyond its Bitcoin treasury. The company has been actively developing crypto-focused financial products, including filing for several Truth Social-branded exchange-traded funds. These include a standalone Bitcoin ETF, a dual Bitcoin-Ethereum ETF, and a Truth Social Crypto Blue Chip ETF tracking a basket of cryptocurrencies, including Bitcoin,
, , Cronos, and Ripple’s . Additionally, President Trump's sons co-founded a mining firm, American Bitcoin, which has purchased approximately $23 million in BTC since its debut in April.Trump Media's foray into the cryptocurrency space began well before these recent developments. In January, an official Solana-based meme coin (TRUMP) was launched, and in the fall, the Trump-backed decentralized finance platform, World Liberty Financial, was introduced. These initiatives, along with the company's growing ties to the digital asset world, have drawn attention from critics, particularly Democratic lawmakers. Concerns have been raised about potential conflicts of interest, given Trump's political influence and the timing of these ventures. The backlash intensified after Trump hosted a "memecoin dinner," which highlighted tokens linked to himself and his wife, as well as broader decentralized finance projects.

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