Bitcoin News Today: "Trump-Backed Metaplanet Bets Big on Bitcoin’s Future—Will the Market Follow?"

Metaplanet, the Japanese bitcoin treasury firm backed by Eric Trump, has taken a major step in its capital-raising efforts, seeking to raise up to 130.3 billion yen ($884.41 million) in an overseas equity offering. The company, which has repositioned itself from a hotel operator to a bitcoin-focused entity, approved the issuance of up to 550 million new shares at a shareholder meeting in Tokyo, with proceeds intended to be directed toward additional bitcoin purchases [1]. This move follows a strategic pivot initiated in April 2024, where the company’s founder and CEO, Simon Gerovich, liquidated most of its hotel assets and invested heavily in bitcoin, inspired by the success of MicroStrategy [1].

The firm’s bitcoin holdings have continued to grow significantly in 2025, reaching 20,000 BTC as of September 1, according to the latest update. The most recent acquisition included 1,009 BTC, purchased at an average price of 16.33 million yen per coin (around $111,000), totaling 16.48 billion yen ($112 million) [2]. At the current market price of $107,407 per Bitcoin, the new acquisition is valued at approximately $108.6 million [2]. This expansion in holdings brings Metaplanet’s total bitcoin stash to 302.3 billion yen, or roughly $2.14 billion, with an average purchase price of 15.1 million yen per Bitcoin, equivalent to about $102,800.

The company has also reported a BTC Yield of 30.7% for the quarter ending September 1, a metric it uses to evaluate the value of bitcoin holdings relative to fully diluted shares [2]. Earlier in the year, this figure had reached as high as 309.8%, reflecting the aggressive nature of its bitcoin acquisition strategy. Metaplanet emphasizes that these metrics are internal benchmarks and not traditional financial indicators, designed to gauge whether bitcoin purchases are beneficial to shareholders.

The Trump family's involvement has drawn significant attention to Metaplanet's strategy, with Eric Trump appointed as an advisor in March. The company is leveraging the family’s influence to accelerate global adoption of bitcoin, as seen during a recent shareholder meeting in Tokyo where Trump attended alongside CEO Gerovich [1]. This aligns with broader efforts by the Trump family to expand their presence in the crypto space, including ventures in stablecoins and mining.

However, Metaplanet’s bitcoin strategy is encountering challenges, particularly with the cryptocurrency's price trending downward from its recent high of $124,480.82 to $108,046.79 as of Monday [1]. The capital-raising initiative may face scrutiny if the market continues to fluctuate or if the firm's aggressive purchasing strategy proves costly in a bearish environment.

Source:

[1] Eric Trump-advised Japanese bitcoin firm Metaplanet to vote ... (https://finance.yahoo.com/news/eric-trump-advised-japanese-bitcoin-010054830.html)

[2] Metaplanet Bitcoin Holdings Climb To 20,000 BTC After ... (https://finance.yahoo.com/news/metaplanet-bitcoin-holdings-climb-20-052149775.html)