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Thailand has launched the TouristDigiPay program on August 18, 2025, to allow foreign visitors to convert major cryptocurrencies into Thai baht for local electronic payments. This initiative is a significant move in the country’s broader digital economy strategy and is led by Deputy Prime Minister Pichai Chunhavajira, alongside government agencies including the Ministry of Finance and the Securities and Exchange Commission (SEC) of Thailand [1]. The program enables tourists to use digital wallets such as TrueMoney and ShopeePay to store and convert digital assets like
(BTC) and (ETH) into local currency, streamlining transactions for both tourists and merchants [2].A key feature of TouristDigiPay is the Tourist Wallet, which can be linked to an e-money account and integrated with foreign debit or credit cards. This system allows for real-time conversion of digital assets at participating merchants, ensuring a smooth and efficient payment experience. The inclusion of stablecoins—cryptocurrencies pegged to traditional assets like the U.S. dollar—helps mitigate concerns about price volatility, offering a more stable and predictable payment method [3]. The program also incorporates anti-money laundering protocols and spending limits, aligning with international financial regulations [4].
The launch of TouristDigiPay is expected to attract a growing demographic of crypto-savvy travelers and enhance Thailand’s appeal as a digital-friendly destination. With an anticipated 40 million international visitors this year, the initiative is designed to stimulate tourism and support economic recovery. It also benefits local merchants by offering faster payment processing and lower transaction fees compared to traditional card-based systems [5]. The initiative reflects Thailand’s efforts to position itself as a leader in fintech innovation within Southeast Asia [6].
From an economic perspective, the program is expected to reduce the costs associated with traditional currency exchange and payment methods while encouraging broader digital adoption. However, its success will depend on the digital literacy of local businesses and the continued use of crypto-based payments by both tourists and merchants [7]. The program operates under a regulatory sandbox framework, allowing for innovation while maintaining compliance with financial regulations [8].
The initiative has been praised as a step toward global financial integration and digital transformation, with Pichai Chunhavajira emphasizing Thailand’s commitment to financial innovation and tourism revitalization [9]. By embracing crypto-based payment systems, Thailand is setting a precedent for how countries can adapt to the evolving financial landscape and attract digital-native travelers.
Source:
[1] Cointelegraph - https://cointelegraph.com/news/thailand-plans-launch-crypto-payment-tourists
[2] CoinCentral - https://coincentral.com/thailand-to-roll-out-touristdigipay-for-crypto-payments-in-baht/
[3] Bitcoin.com - https://news.bitcoin.com/thailand-to-allow-foreign-visitors-to-convert-crypto-for-payments/
[4] AInvest - https://www.ainvest.com/news/thailand-crypto-enabled-tourism-sandbox-fintech-driven-catalyst-southeast-asia-digital-renaissance-2508/
[5] FXLeaders - https://www.fxleaders.com/news/2025/08/18/thailand-launches-crypto-to-baht-touristdigipay-for-40m-visitors/
[6] Bitcoinist.com - https://bitcoinist.com/crypto-goes-tropical-thailand-welcomes-tourist-spending-in-bitcoin-and-more/
[7] Traders - https://tradersunion.com/news/cryptocurrency-news/show/440937-thailand-unveils-nationwide-crypto-payment-sandbox/
[8] Travel - https://www.travelandtourworld.com/news/article/thailand-revolutionizes-travel-with-crypto-payments-for-an-effortless-vacation-heres-what-travellers-need-to-know/
[9] CoinMarketCap - https://coinmarketcap.com/community/articles/68a2d77ac5c06c674880b24a/

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