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Societe Generale, one of Europe’s largest banks, has partnered with 21Shares to enhance liquidity for its Bitcoin and Ethereum exchange-traded products (ETPs) in Germany and Eastern Europe. The collaboration positions the bank as a primary market-maker for 21Shares’ ETPs, including ABTC, CBTC, AETH, and CETH, which offer institutional investors regulated exposure to crypto assets through traditional financial infrastructure [1]. By providing over-the-counter (OTC) liquidity, Societe Generale aims to improve trade execution efficiency and reduce price volatility for these products, addressing key challenges in crypto markets. This move aligns with the bank’s broader strategy to integrate digital assets into its services, following prior partnerships like its 2024 collaboration with Bitpanda to support a euro-backed stablecoin under the EU’s Markets in Crypto-Assets (MiCA) framework [2].
The partnership underscores growing institutional confidence in crypto investing, particularly as regulatory clarity develops. Alistair Byas-Perry, 21Shares’ global head of capital markets, emphasized the collaboration’s role in delivering “efficient and trusted crypto investment vehicles” to European investors [2]. For Societe Generale, the agreement reinforces its position as a bridge between traditional finance and blockchain innovation. By leveraging its liquidity provision expertise and 21Shares’ crypto product specialization, the bank expands access to crypto ETPs for institutional clients, many of whom prefer regulated platforms over direct exchange trading [3].
The timing of the partnership—officially announced in July 2025—reflects accelerated adoption of digital assets in institutional portfolios. Earlier in June 2025, Societe Generale highlighted its focus on stablecoins and crypto ETPs as core components of its digital strategy, signaling a long-term commitment to the sector [4]. The OTC liquidity support addresses persistent market concerns, such as execution risk and price gaps, by enabling faster, more cost-effective trades for large-volume investors. This is critical as crypto ETPs gain traction, with investors seeking diversified portfolios amid evolving regulatory landscapes.
The collaboration also highlights the maturation of Europe’s crypto market. Traditional financial institutions are increasingly adopting crypto infrastructure to meet client demand for alternative assets. Societe Generale’s role as a liquidity provider may further normalize digital assets for institutional participants, fostering broader market participation. Analysts note that such partnerships could encourage more banks to enter the crypto ETP space, potentially driving regulatory advancements in Europe [5]. However, the success of this initiative will depend on maintaining stable liquidity conditions and navigating the complexities of crypto market dynamics.
Source:
[1] [Societe Generale to support 21Shares Crypto ETPs](https://cointelegraph.com/news/societe-generale-21shares-crypto-etp-liquidity)
[2] [Societe Generale Teams Up with 21Shares to Support ...](https://coindoo.com/societe-generale-teams-up-with-21shares-to-support-crypto-etps/)
[3] [Groundbreaking: 21Shares and Societe Generale Forge ...](https://cryptonews.net/news/finance/31308996/)
[4] [21Shares Partners with Société Générale to Boost ETP ...](https://www.binance.com/en/square/post/07-24-2025-21shares-partners-with-soci-t-g-n-rale-to-boost-etp-liquidity-in-europe-27357191233417)
[5] [Latest news on Crypto Regulation, ICO, BTC and ETH from ...](https://www.cryptocompare.com/news/list/latest/)

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