Bitcoin News Today: Smarter Web Company Jumps to Top 25 Global Bitcoin Holders with £26.3M Purchase

The Smarter Web Company (SWC), a UK-based web design firm, has announced the acquisition of 295 Bitcoin (BTC) for £26.3 million ($35.2 million), averaging £89,000 ($119,412) per coin. This latest purchase brings the company’s total Bitcoin holdings to 2,395 BTC, valued at £197.3 million ($264.8 million). The acquisition follows a recent £7.6 million equity offering and reflects SWC’s ongoing strategy to allocate capital into digital assets [1].

SWC, which has been accepting Bitcoin payments since 2023, formalized its Bitcoin treasury strategy in April 2025, signaling a long-term commitment to the asset. The company is now the largest publicly traded institutional Bitcoin holder in the UK and ranks within the top 25 globally, according to Bitcoin Treasuries data. At the current price of $118,917 per BTC, SWC’s Bitcoin holdings are valued at approximately $284.8 million, representing an unrealized gain of around $20 million [1].

The company’s aggressive buying spree, which included over 1,500 BTC in the past month alone, has propelled it up the global rankings from 36th to 23rd. SWC’s CEO, Andrew Webley, has stated that the firm aims to enter the top 20 within weeks [1]. The firm’s rapid ascent in the institutional Bitcoin space highlights its strategic focus on building a significant position in the cryptocurrency.

This move by SWC mirrors the trend set by Japan’s Metaplanet, a listed Bitcoin treasury firm that recently added 581 BTC to its holdings for approximately $61 million, raising its total Bitcoin stash to over 18,113 coins. Both companies are part of a growing number of corporations exploring Bitcoin as a treasury asset, diversifying away from traditional reserves [2].

Such corporate investments signal a shift in how institutional players view Bitcoin. Rather than treating it as a speculative tool, firms like SWC and Metaplanet are integrating it into their long-term financial planning. This approach contrasts with the more volatile retail-driven demand that has historically dominated the market. The strategy appears to be opportunistic, with SWC acquiring BTC at a time when prices were lower than recent peaks, suggesting a deliberate and strategic allocation [5].

The broader implications of these corporate moves could include greater institutional legitimacy for Bitcoin and more stable price discovery. However, the success of these strategies will depend on evolving market conditions, regulatory clarity, and the asset’s ability to maintain value over time. As more firms adopt Bitcoin treasuries, the cryptocurrency’s role in corporate finance is likely to expand further.

Source:

[1] Bitcoin, https://en.bitcoinsistemi.com/following-metaplanet-a-uk-based-web-design-company-announced-it-also-acquired-bitcoin-here-are-the-details/

[2] Traders, https://tradersunion.com/news/cryptocurrency-news/show/430839-metaplanet-expands-bitcoin-reserves/

[5] Coinpedia, https://coinpedia.org/crypto-live-news/