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Public companies in 2025 have significantly outpaced Bitcoin ETF inflows through direct asset purchases, with corporate entities acquiring $47.3 billion in Bitcoin compared to $31.7 billion in ETFs, indicating a strategic shift in institutional treasury management [1]. This trend reflects a broader institutional move to treat Bitcoin as a core financial asset rather than a speculative investment. Strategy Inc. led the charge, with its executive chairman Michael Saylor emphasizing the importance of Bitcoin for corporate balance sheets and signaling no intention to slow acquisition efforts [1].
Public companies now collectively hold nearly two million BTC, with firms such as
and Robinhood standing out as major holders. MicroStrategy alone controls nearly 600,000 BTC, while Robinhood holds 136,755 BTC [1]. Additionally, companies like SharpLink and Metaplanet have entered the market, with Metaplanet raising $3.7 billion specifically for Bitcoin purchases [3]. The cumulative value of these holdings is estimated at $93 billion, accounting for 3.98% of the total circulating Bitcoin supply [1].The institutional adoption of Bitcoin has been further reinforced by the growth in U.S. spot Bitcoin ETFs since 2024. By mid-2025, these ETFs held over 1.298 million BTC—approximately 6.2% of the total supply—and managed net assets exceeding $152.01 billion by July 30, 2025. Despite recent short-term outflows of $114.83 million, the long-term trend remains positive, with cumulative ETF inflows surpassing $55 billion in 2025 [1][2].
This shift has also influenced broader market dynamics. Public blockchain transaction volume increased by 96% year-over-year in 2025, driven by heightened adoption and regulatory clarity [1]. Standard Chartered analysts have projected that up to 10% of all Ethereum could be held by institutional treasuries by year-end [7]. Prominent investors such as Cathie Wood have echoed this sentiment, referring to Bitcoin as “digital gold for institutions,” underscoring the growing legitimacy of digital assets in corporate finance [1].
The institutional embrace of Bitcoin is not confined to a few early adopters; 160 publicly traded companies now include Bitcoin and Ethereum in their portfolios, reflecting a fundamental shift in how traditional financial strategies are being redefined [5]. While Bitcoin has seen a 2.97% decline in the last 24 hours, trading at $113,331.40, its long-term resilience remains strong. The integration of digital assets into corporate treasuries and institutional portfolios highlights a broader transformation in financial markets, with Bitcoin increasingly viewed as a strategic component of diversified holdings. As more firms follow the lead of companies like MicroStrategy, the institutional adoption of Bitcoin is expected to accelerate, further reshaping the landscape of traditional finance [1].
Sources:
[1] (https://coinmarketcap.com/community/articles/688d2291654a3d439f5b670e/)
[2] (https://defi-planet.com/2025/07/corporate-crypto-treasuries-grow-as-firms-amass-100b-in-digital-assets/)
[3] (https://www.tradingview.com/news/cointelegraph:e0af95ee1094b:0-crypto-treasuries-top-100b-for-ethereum-s-10th-anniversary-finance-redefined/)
[5] (https://coinpedia.org/news/100b-in-bitcoin-and-ethereum-locked-by-160-public-companies/)
[7] (https://www.tipranks.com/news/the-fly/crypto-currents-corporate-digital-asset-treasuries-top-100b-thefly)

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