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Public companies’
holdings have surged to $160 billion, reflecting a major shift in institutional adoption and corporate treasury strategies. This increase, from around $90 billion at the start of the year, indicates a growing acceptance of crypto as a legitimate asset class within traditional finance. Investors are increasingly seeking exposure to cryptocurrencies through equities, with some public firms experiencing double-digit share price gains following the disclosure of their crypto holdings [1].The rise of crypto in corporate portfolios is driven by a strategic rethinking of treasury management, where digital assets are now considered mainstream balance sheet items. The use of metrics such as mNAV (multiple of Net Asset Value) helps to quantify the premium at which some of these firms trade. This premium reflects market confidence in institutional-grade crypto management and the perceived stability of corporate-backed structures, rather than just asset backing [1].
Furthermore, the trend has created new liquidity channels for large token holders. Instead of directly dumping tokens on exchanges, whales are converting their holdings into equity via token-to-equity swaps. This allows them to access traditional financial markets with more stable pricing and liquidity, avoiding potential market distortions from large sell-offs [1].
A notable example is Strategy, a prominent corporate Bitcoin holder, which recently completed a $2.5 billion capital raise through a new class of perpetual preferred stock called STRC. The company used the proceeds to purchase 21,021 BTC, bringing its total Bitcoin holdings to over 628,000 coins, valued at more than $74 billion. The STRC offering, set to debut on the Nasdaq, is the largest crypto-linked equity raise of the year and represents a new class of yield-bearing instruments that cater to retail income investors [1].
The STRC structure, offering floating monthly dividends starting at 9%, provides exposure to Bitcoin without the volatility of direct spot market participation. According to Vincent Liu, chief investment officer at Kronos Research, such products mark a significant step forward in deepening Bitcoin liquidity without impacting the order book [1].
This development is emblematic of a broader trend among institutional investors who are actively monetizing their Bitcoin reserves and attracting new investor demographics. The introduction of products like STRC reflects the growing sophistication of crypto financial instruments and the ongoing convergence of traditional and digital asset markets [1].
While the surge in institutional interest presents opportunities, challenges remain. Regulatory clarity and consistent accounting standards are still lacking, which could affect transparency and investor trust. Additionally, the inherent volatility of crypto assets and the risks of cyber threats continue to pose challenges for firms integrating digital assets into their financial strategies [1].
As the market continues to evolve, firms are advised to implement robust risk management frameworks to navigate the uncertainties. The $160 billion benchmark, though a significant milestone, is subject to market dynamics and could be impacted by sharp price movements in the underlying crypto assets [1].
Source: [1] Public companies' crypto holdings soar to $160B - Cryptopolitan (https://www.cryptopolitan.com/public-firms-crypto-holdings-soar-to-160b/)

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