Bitcoin News Today: Public Companies Add $47.3B in Bitcoin Outpacing ETFs by 96% Year-to-Date

Publicly traded companies have surged ahead of US spot Bitcoin ETFs in Bitcoin accumulation this year, according to data from crypto platform CEX.IO. As of 2025, corporate entities have added $47.3 billion worth of Bitcoin to their reserves, a 96% increase year-to-date [1]. This outpaces the $31.7 billion in net inflows recorded by ETFs, which had previously held a larger share of the market. The data highlights a shift in how corporations are engaging with digital assets, treating Bitcoin as a core part of their treasury strategy [1].

The rapid accumulation of Bitcoin by public companies reflects a broader trend of institutional adoption. One of the most active participants has been Strategy, formerly known as MicroStrategy, which increased its Bitcoin exposure by over $12 billion since January. Other key players include Twenty One Capital, backed by Cantor Fitzgerald and Tether, which now holds over $5 billion in Bitcoin, and Japanese firm Metaplanet, which has multiplied its BTC holdings nearly sixfold to more than 17,000 coins [1].

Unlike ETFs, which offer liquid and custodial exposure to Bitcoin, corporate holdings represent a more direct and long-term commitment to the asset. This shift indicates that public companies are not merely diversifying their portfolios but are actively positioning Bitcoin as a strategic store of value. The trend also reflects a growing structural integration of digital assets into corporate finance, with many firms now appointing chief digital officers and establishing digital asset departments [1].

The rise in corporate Bitcoin holdings is also influencing market dynamics. While ETFs remain an important vehicle for retail and institutional investors, the aggressive buying by public firms is reshaping the landscape. The increased transparency and reporting of corporate Bitcoin holdings could further drive institutional adoption and provide clearer signals to regulators [1].

As Bitcoin’s role in corporate treasuries continues to expand, the distinction between speculative investment and strategic asset allocation becomes more pronounced. Public companies are increasingly viewing Bitcoin not just as a hedge against inflation but as a legitimate and integral part of their financial planning [1].

Source:

[1] Public companies outpace ETF buying with $47B in Bitcoin added this year – [https://cryptoslate.com/insights/public-companies-outpace-etf-buying-with-47b-in-bitcoin-added-this-year/](https://cryptoslate.com/insights/public-companies-outpace-etf-buying-with-47b-in-bitcoin-added-this-year/)