Bitcoin News Today: OranjeBTC's BTC Treasury to Democratize Crypto Access in Brazil via B3 Listing

OranjeBTC, a Brazilian cryptocurrency firm backed by Gemini co-founders Cameron and Tyler Winklevoss, is set to list on São Paulo's B3 stock exchange in early October 2025 through a reverse merger with education-focused subsidiary Intergraustitle1^[1]. The company holds a treasury reserve of 3,650 bitcoins, valued at over $420 million at current pricestitle2^[2], positioning it as Brazil's largest publicly traded bitcoin treasury firm and among the top 25 corporate bitcoin holders globallytitle3^[3]. This move aims to provide regulated access to bitcoin for Brazilian investors, particularly those restricted from direct crypto ownership due to regulatory constraintstitle4^[4].

The listing strategy leverages a reverse initial public offering (IPO), bypassing traditional IPO complexities by merging with Intergraus, which already trades on B3. Post-transaction, approximately 85% of OranjeBTC's shares will be in free float, enabling institutional and retail investors to gain exposure to a company whose primary asset is bitcoin accumulationtitle5^[5]. Founder and CEO Guilherme Gomes emphasized the dual objectives of expanding the firm's bitcoin reserves and educating shareholders through a dedicated financial learning platformtitle6^[6]. This platform will cover bitcoin market dynamics, risk management, and long-term value propositions, aiming to bridge the gap between traditional finance and digital assetstitle7^[7].

OranjeBTC's entry into the public market challenges Meliuz, the first Brazilian firm to implement a bitcoin treasury strategy. While Meliuz holds 650 bitcoins, OranjeBTC's reserves are nearly six times largertitle8^[8]. The firm's specialization in bitcoin contrasts with Meliuz's broader fintech operations, targeting investors seeking concentrated exposure to the cryptocurrency without the operational complexities of larger fintech firms. Gomes stated that the company's focus on bitcoin aligns with a global trend pioneered by figures like Michael Saylor, who transformed a software company into the world's largest bitcoin holder.

The firm's backing includes prominent crypto and financial figures: Mexican billionaire Ricardo Salinas Pliego, bitcoin mining pioneer Adam Back, and institutional investors such as FalconX, Off the Chain Capital, and ParaFi Capital. These investors underscore confidence in OranjeBTC's business model, which combines asset accumulation with educational outreach. The reverse merger also benefits from Intergraus' existing regulatory compliance framework, streamlining OranjeBTC's path to public trading.

The listing aligns with Brazil's growing interest in integrating digital assets into traditional financial systems. B3, the second-oldest stock exchange in Brazil, has previously launched bitcoin futures and explored crypto custody services. OranjeBTC's public offering offers a regulated avenue for institutional investors to gain indirect exposure to bitcoin while adhering to governance and compliance standards. Analysts note that the firm's success could catalyze broader adoption of bitcoin treasuries in Latin America, where corporate holdings of digital assets are still nascent.

By combining a substantial bitcoin reserve with a structured educational initiative, OranjeBTC aims to reshape Brazil's financial landscape. The firm's approach mirrors global strategies where companies use public markets to democratize access to high-conviction assets. As the listing nears, the firm's ability to attract both retail and institutional investors will be pivotal in determining its impact on Brazil's evolving crypto ecosystem.