Bitcoin News Today: OranjeBTC's 3,650 BTC Fortress Challenges Brazil's Meliuz in Bitcoin Treasury War


OranjeBTC, Latin America's largest bitcoinBTC-- reserve company, is set to debut on Brazil's B3 stock exchange on October 7, 2025, via a reverse merger with listed firm Intergraus[1]. The company will trade under the ticker OBTC3 and hold 3,650 BTC, valued at approximately $400–420 million at current prices[2]. This listing positions OranjeBTC as Brazil's largest publicly traded bitcoin treasury firm and among the top 25 global corporate bitcoin holders[3]. The move follows significant institutional backing, including investments from the Winklevoss twins, Adam Back, FalconX, and Mexican billionaire Ricardo Salinas Pliego[1].
The reverse merger strategy bypasses traditional IPO timelines, allowing OranjeBTC to leverage Intergraus' existing listing on B3. Post-merger, the company will maintain an 85% free float, ensuring broad liquidity and accessibility for investors[2]. This approach aligns with Brazil's growing appetite for digital assets and institutional exposure to bitcoin, as highlighted by market analysts[4]. The listing also introduces a new benchmark for corporate governance and transparency in bitcoin treasuries, with OranjeBTC emphasizing proof-of-reserves and custodial standards[2].
OranjeBTC's strategy extends beyond asset accumulation. The firm plans to launch a financial education platform, utilizing Intergraus' infrastructure to bridge knowledge gaps between retail and institutional investors[3]. This initiative aims to demystify bitcoin's risks, custody mechanisms, and regulatory frameworks, fostering informed participation in the market[4]. CEO Guilherme Gomes emphasized that the dual focus on education and treasury expansion reflects Brazil's unique financial landscape, where high inflation and currency volatility make bitcoin an attractive hedge[5].
The listing marks a direct challenge to Meliuz, Brazil's first publicly traded bitcoin treasury firm. While Meliuz holds 320 BTC, OranjeBTC's reserves are six times larger[5]. The company's pure-play bitcoin model differentiates it from fintech competitors, targeting investors seeking unambiguous exposure to the asset. Market analysts note that OranjeBTC's aggressive accumulation strategy could stimulate the issuance of BTC-linked financial instruments, such as debt and equity, further integrating digital assets into Brazil's mainstream financial ecosystem[2].
Regulatory scrutiny remains a key consideration. The merger requires approvals from B3 and the Brazilian securities regulator (CVM), with post-merger updates on custody audits and financial disclosures expected[2]. Despite these hurdles, OranjeBTC's backers, including Off the Chain Capital and ParaFi Capital, have expressed confidence in its governance structure and execution capabilities[3]. Institutional investors are also cited as potential beneficiaries, with market estimates suggesting the listing could expand Brazil's crypto-linked institutional base by 10–20%[2].
The listing reflects broader trends in Latin America, where corporate adoption of bitcoin is accelerating. Companies like MicroStrategy and Tesla have set global precedents, while regional players such as OranjeBTC and Méliuz are pioneering local strategies[5]. With Brazil's ETF-friendly regulatory environment and growing institutional interest, the firm's success could catalyze further adoption across the region. However, volatility in bitcoin prices and evolving regulatory frameworks remain risks that could impact long-term performance[5].
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