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MicroStrategy, trading as Strategy, has filed a $4.2 billion at-the-market offering of Variable Rate Series A Perpetual Stretch Preferred Stock (STRC) to fund further Bitcoin acquisitions, continuing its aggressive digital asset strategy led by Executive Chairman Michael Saylor and CEO Phong Le. The offering, disclosed on July 31, 2025, aligns with the company’s long-term objective of accumulating Bitcoin as its primary treasury asset. The company’s sales agreement allows it to issue STRC shares over time, with the pace of sales dependent on market conditions [1].
The move underscores Strategy’s established pattern of large-scale capital raises to bolster its Bitcoin holdings. Earlier in the year, the company raised $2.52 billion through an IPO, using nearly all of the proceeds to purchase 21,021 Bitcoin. To date, the firm has raised a total of $10 billion through ATM programs and IPOs. Currently, Strategy holds 628,791 BTC, with an average acquisition price of approximately $73,000 per coin. The latest offering is expected to enable the acquisition of an additional 36,128 Bitcoin, based on current market prices [2].
The net proceeds from the offering will be used for general corporate purposes, including Bitcoin purchases and working capital. A portion of the proceeds may also be allocated to cash dividends on preferred stock classes other than STRC. The offering is being conducted under a prospectus supplement filed with the Securities and Exchange Commission on July 31, 2025, as part of an existing shelf registration statement [1].
This strategic push into Bitcoin has had a direct impact on the company’s financial performance. In Q2 2025, Strategy reported record net income, driven by the large-scale capital raises used to fund Bitcoin purchases. The company’s continued investment in Bitcoin reflects its confidence in the asset’s long-term value and its role in financial innovation. Strategy remains a key player in enterprise analytics, combining its digital asset strategy with its AI-powered enterprise software offerings [3].
The impact of this offering is expected to extend beyond Strategy’s balance sheet. By reducing the circulating supply of Bitcoin, the firm’s purchases could affect market liquidity and price dynamics. Analysts have noted that such a large institutional accumulation may increase market volatility and draw regulatory attention, potentially accelerating broader Bitcoin adoption [4]. Saylor emphasized the significance of the STRC offering, stating it expands Strategy’s capital markets platform and supports the development of innovative financial products within the Bitcoin economy [5].
Statements regarding the expected scale of the offering and its impact on Bitcoin holdings are forward-looking and subject to risks, as outlined in the company’s recent SEC filings [1].
Source:
[1] Strategy Announces $4.2 Billion STRC At-The-Market Program (https://www.strategy.com/press/strategy-announces-4-billion-strc-at-the-market-program_07-31-2025)
[2] Controlling More Bitcoin: Strategy Unveils $4.2B BTC- (https://www.mitrade.com/insights/news/live-news/article-3-1006748-20250802)
[3] Bitcoin News Today: Strategy Raises $4.2 Billion to Expand Bitcoin Holdings (https://www.ainvest.com/news/bitcoin-news-today-strategy-raises-4-2-billion-expand-bitcoin-holdings-2508/)
[4] Strategy CEO Says Company Misunderstood Despite Record $10 Billion Bitcoin Profit (https://coincentral.com/strategy-ceo-says-company-misunderstood-despite-record-10-billion-bitcoin-profit/)
[5] Strategy Reports Record Net Income in Q2, Files $4.2 Billion Offering (https://www.rootdata.com/news/145142)
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