Bitcoin News Today: MicroStrategy Buys 3,081 BTC for $342M as Holdings Hit $46.5B Cost

MicroStrategy, the software company co-founded by Michael Saylor, has made another major Bitcoin purchase, acquiring 3,081 BTC for approximately $342 million on August 25, 2025 [1]. The acquisition brings the company’s total Bitcoin holdings to 632,457 BTC, with a cumulative cost basis of $46.5 billion, or an average price of $73,527 per bitcoin [2]. This latest transaction, executed at an average price of $111,197 per bitcoin, reflects the company’s continued bullish stance on Bitcoin and reinforces its position as one of the largest corporate holders of the asset [3].

The purchase occurred amid a sharp drop in Bitcoin’s price, which fell from over $115,000 to below $111,000 within 48 hours. Despite the market downturn, MicroStrategy maintained its aggressive buying strategy, adding to its reserves and maintaining a yield of 25.4% year-to-date in 2025 [2]. The company’s holdings now carry an unrealized profit of nearly $23 billion, even after the recent price correction [1]. This highlights the resilience of its long-term investment thesis, which treats Bitcoin as a core financial asset rather than a speculative trade.

MicroStrategy’s actions are part of a broader trend of institutional adoption of Bitcoin. The company’s strategy of accumulating Bitcoin in large volumes and at market prices has drawn comparisons to traditional treasury management practices, with some analysts suggesting that its approach is setting a precedent for other corporations [6]. The firm’s strategy is deliberate and consistent, emphasizing the asset’s store-of-value properties and its potential as a hedge against macroeconomic uncertainty.

However, the company’s stock performance has not mirrored the strength of its Bitcoin holdings. On August 22, 2025, shares of MicroStrategy (MSTR) declined by 19%, with analysts forecasting further volatility amid broader market uncertainty [4]. This divergence between the company’s balance sheet and its market valuation underscores the challenges of using a stock as a proxy for exposure to Bitcoin.

Some analysts, including XRP lawyer John Deaton, have proposed a bull-case scenario for MicroStrategy’s stock, predicting a potential rally to $500 or beyond [5]. However, these forecasts are speculative and depend on assumptions about the company’s future growth, market conditions, and investor sentiment toward Bitcoin.

MicroStrategy’s ongoing Bitcoin purchases signal a long-term commitment to the asset, despite short-term market fluctuations. The company’s strategy not only reflects confidence in Bitcoin’s future but also contributes to the evolving dynamics of the corporate crypto landscape. As institutional participation in the market grows, the influence of corporate buying behavior on price movements and market liquidity is becoming more pronounced.

[1] Saylor’s Strategy Scoops Up Another 3,081 BTC in $342M Purchase (https://cryptopotato.com/saylors-strategy-scoops-up-another-3081-btc-in-342m-purchase/)

[2] Strategy Adds 3,081 BTC in $356.9M Purchase at $115,829 Each (https://cryptorank.io/news/tag/microstrategy)