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Metaplanet has reinforced its position as the leading non-US corporate Bitcoin holder following a $92.5 million purchase of 780 BTC on July 28, 2025. The acquisition, executed at an average price of $118,622 per coin, increased the company’s total Bitcoin holdings to 17,132 BTC, valued at approximately $1.73 billion. This places Metaplanet as the seventh-largest Bitcoin treasury globally and the sole non-US entity in the top 10 corporate holders [1]. The firm’s Bitcoin-centric strategy has driven a 517% surge in its stock price over the past year, reflecting strong investor confidence in its treasury model [2].
The purchase aligns with Metaplanet’s long-term goal of accumulating 210,000 BTC by 2027, a target that would represent nearly 1% of Bitcoin’s maximum supply [3]. CEO Simon Gerovich emphasized the company’s focus on Japan’s regulatory framework, which allows tax-free Bitcoin exposure through specialized savings accounts. This approach differentiates Metaplanet from global peers, enabling it to navigate local compliance requirements while expanding its crypto footprint [4].
Financial analysis highlights the strategic significance of Metaplanet’s Bitcoin holdings. The firm’s total investment in Bitcoin now exceeds $1.7 billion, with an average purchase price of $101,030 per coin. Despite a 6.9% five-day decline in its stock price as of August 2, 2025, the share price rebounded 5% following the July announcement, indicating market optimism about its crypto-linked equity exposure [4]. Metaplanet’s Bitcoin-related returns have surged nearly 450% year-to-date, outpacing many institutional competitors in terms of growth [1].
Comparatively, Metaplanet trails US-based giants like
, which holds 607,770 BTC, but outpaces entities such as Holdings (12,830 BTC) and Germany’s Capital B (2,013 BTC) [5]. The company’s focus on Japan’s corporate landscape provides a competitive edge, leveraging regional regulatory clarity and investor demand for decentralized value stores amid yen volatility and inflationary pressures [3].Looking ahead, Metaplanet plans to utilize its Bitcoin reserves for acquiring cash-generating businesses, including potential investments in digital banking within Japan. This strategy aims to diversify revenue streams while maintaining Bitcoin exposure, aligning with its vision of a sustainable, regulation-compliant crypto ecosystem [4]. However, challenges remain, including navigating market volatility and regulatory shifts, which could impact the sustainability of its dual focus on Bitcoin accumulation and equity performance [2].
Source:
[1] [Metaplanet Reaches 17132 BTC with a New Purchase of 780 Bitcoin](https://en.cryptonomist.ch/2025/07/28/metaplanet-reaches-17132-btc-with-a-new-purchase-of-780-bitcoin/)
[2] [Bitcoin News Today: Metaplanet Buys 780 BTC for $92M](https://www.ainvest.com/news/bitcoin-news-today-metaplanet-buys-780-btc-92m-total-holdings-reach-1-73b-strategic-bet-grows-2507/)
[3] [Metaplanet Boosts Bitcoin Holdings to $1.7B](https://coindoo.com/metaplanet-boosts-bitcoin-holdings-to-1-7b-closing-in-on-industry-giants/)
[4] [Bitcoin News Today: Metaplanet’s $92.5M BTC Buy](https://www.ainvest.com/news/bitcoin-news-today-metaplanet-92-5m-btc-buy-brings-449-7-ytd-return-asia-largest-holding-2507/)
[5] [Capital B Acquires €5.9M in Bitcoin](https://coinfomania.com/capital-b-acquires-e5-9m-in-bitcoin-now-holds-2013-btc/)

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