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Metaplanet, a Japanese investment firm, purchased 463 Bitcoin for $53.7 million on August 1, 2025, marking the first major corporate Bitcoin acquisition in August [1]. The purchase was made at an average price of $115,895 per Bitcoin, bringing the firm’s total Bitcoin holdings to 17,595 coins, valued at over $2 billion [2]. This move solidifies Metaplanet’s position as the seventh-largest corporate holder of Bitcoin globally [3].
The acquisition followed a 5% price dip over the weekend, which Metaplanet leveraged as a strategic entry point [1]. The company has a long-term goal of accumulating 210,000 Bitcoin — representing 1% of the total supply — by 2027. With the latest purchase, it has now reached 8.4% of that target [4].
To support future Bitcoin purchases, Metaplanet announced plans to issue up to 555 billion yen ($3.7 billion) in perpetual preferred shares over two years [5]. This type of financing allows the firm to raise capital without diluting common shares or increasing debt, and the shares will offer investors an annual dividend of up to 6%, subject to market conditions and demand [6]. The strategy mirrors one previously used by
under the leadership of Michael Saylor, who described a similar offering as the company’s “iPhone moment” [7].The broader corporate Bitcoin market has seen increased activity. In the final week of July, 16 firms added over $7.8 billion worth of crypto to their treasuries. However, the start of August saw a reversal in sentiment, with $812.3 million in outflows from U.S. Bitcoin exchange-traded products — one of the largest outflow days in history [1]. Metaplanet’s move continues a growing trend as more companies seek to add Bitcoin to their balance sheets. As of August 2025, 162 public companies held Bitcoin, up from 112 as of May 26 [1].
Despite macroeconomic uncertainties, Metaplanet remains focused on its Bitcoin accumulation strategy. It currently trails firms such as MicroStrategy,
, and Bitcoin Standard Treasury in the corporate Bitcoin ownership rankings [3]. The company’s approach highlights a continued belief in Bitcoin’s long-term value, even as market sentiment fluctuates in the short term.Sources:
[1] Cointelegraph – Metaplanet First Bitcoin Firm Buy Bitcoin in August
https://cointelegraph.com/news/metaplanet-first-bitcoin-firm-buy-bitcoin-august
[2] The Block – Metaplanet Buys $54 Million Bitcoin
https://www.theblock.co/post/365359/metaplanet-buys-54-million-bitcoin
[3] Brave – Japanese Firm Metaplanet Plans $3.7 Billion Bitcoin Purchase
https://bravenewcoin.com/insights/japanese-firm-metaplanet-plans-3-7-billion-bitcoin-purchase-through-stock-offering
[4] Investing.com – Metaplanet Buys Additional 463 Bitcoin, Increases Stash
https://ph.investing.com/news/cryptocurrency-news/metaplanet-buys-additional-463-bitcoin-increases-stash-to-17595-coins-1933761
[5] U.Today – Metaplanet Buys $54 Million in Bitcoin
https://u.today/metaplanet-buys-54-million-in-bitcoin
[6] CryptoAdventure – Metaplanet Plans $3.7B Stock Raise to Fuel Massive Bitcoin Buying Spree
https://cryptoadventure.com/metaplanet-plans-3-7b-stock-raise-to-fuel-massive-bitcoin-buying-spree/
[7] Cointelegraph – Metaplanet Buys Additional 463 Bitcoin, Increases Stash to 17595 Coins
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