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Japan-based Metaplanet has acquired 780 Bitcoin in a $92.5 million transaction, raising its total holdings to 17,132 BTC, valued at over $2 billion as of July 2025. The purchase, executed at an average price of $118,622 per coin, follows a strategic accumulation plan initiated in April 2024. CEO Simon Gerovich stated the company’s blended average cost per Bitcoin now stands at $101,030, with a long-term goal of acquiring 210,000 BTC by 2027 to represent 1% of Bitcoin’s total supply. The company’s disciplined approach includes transparency in reporting holdings and aligning with institutional confidence in Bitcoin’s deflationary value proposition.
The acquisition positions Metaplanet as the largest corporate Bitcoin holder in Asia and the seventh globally, surpassing entities like
and . According to Bitcointreasuries data, its Bitcoin portfolio trails only MicroStrategy’s 607,770 BTC holdings. The company’s Q2 2025 Bitcoin operations generated 1.1 billion yen ($7.6 million), reflecting a 42.4% year-over-year profit surge. Gerovich emphasized the strategy’s focus on long-term value capture, including potential investments in cash-flow-generating assets and a digital bank in Japan to expand Bitcoin’s economic utility.Metaplanet’s aggressive accumulation highlights growing institutional adoption of Bitcoin as a treasury asset, particularly in markets with economic uncertainty. The firm’s Bitcoin reserves have delivered a year-to-date yield of 449.7% in 2025 and a 129.4% quarterly yield through June 30. However, the strategy’s success depends on sustained price stability. A sharp correction in Bitcoin’s value could erode the $2 billion valuation, posing risks to financial stability. Unlike diversified approaches taken by companies such as
and , which invest in alternative cryptocurrencies like Solana and Ethereum, Metaplanet’s exclusive focus on Bitcoin prioritizes simplicity over exposure to emerging blockchain ecosystems.The company’s trajectory from a hotel operator to a major crypto player underscores the transformative potential of strategic asset allocation. Analysts note that Metaplanet’s ability to maintain its acquisition pace amid macroeconomic uncertainties and regulatory shifts will be critical. By adhering to a disciplined funding model and transparent reporting, the firm aims to solidify its position as a leader in corporate Bitcoin adoption. Its actions reflect broader institutional trends, with Bitcoin’s market capitalization exceeding $2.36 trillion and 24-hour trading volume surpassing $37.49 billion, reinforcing its role as a long-term reserve asset.
Source: [1] [Metaplanet Boosts Bitcoin Stash Above $2 Billion With Latest 780 BTC Acquisition] [https://zycrypto.com/metaplanet-boosts-bitcoin-stash-above-2-billion-with-latest-780-btc-acquisition/] [2] [Bitcoin News Today: Japan-Based Metaplanet Boosts ...] [https://www.ainvest.com/news/bitcoin-news-today-japan-based-metaplanet-boosts-bitcoin-holdings-2-billion-780-btc-purchase-2507/].

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