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Strategy, a publicly traded company, is taking a bold step by planning to raise up to $4.2 billion through the issuance of Variable Rate Series A Perpetual Stretch Preferred Stock. The offering will be managed by five major brokerage firms, including TD Securities,
Capital, , The Benchmark Company, and Clear Street [1]. The shares will be sold through a “market sale” method, with commissions of up to 2% of the sales proceeds. The stock, trading under the symbol “STRC” on the Nasdaq Global Select Market, closed at $94.50 on July 30, 2025 [1]. The company has stated that it will use the proceeds from the offering to purchase Bitcoin, positioning the cryptocurrency as a long-term store of value in its strategic planning [1].Separately, Marathon Digital Holdings, Inc., a major player in the Bitcoin mining sector, reported significant growth in Q2 2025. The firm’s Bitcoin holdings surged in value by over $4.2 billion year on year, reaching a total of nearly 50,000 BTC. This increase was driven by both production and strategic purchases, with Marathon actively managing a portion of its holdings through a separately managed account with Two Prime [1]. The company transferred 2,004 BTC into active management during the quarter, generating returns within a short timeframe [1].
Marathon’s CEO, Fred Thiel, emphasized that the firm is not merely a Bitcoin treasury but a provider of large-scale data center and infrastructure services. The company leverages its Bitcoin holdings to generate returns and fund operations, employing a diversified strategy of lending, trading, and structured arrangements to achieve risk-adjusted gains [1]. In Q2 2025, Marathon’s revenue rose 64% year on year to $238.5 million, driven by higher Bitcoin prices and increased mining output. Net income jumped to $808.2 million, or $1.84 per diluted share, a stark contrast to the $0.72 per share loss recorded in the same period of the previous year [1].
The company also reported an 82% year-on-year increase in its energized hash rate, which rose from 31.5 exahash per second in Q2 2024 to 57.4 exahash per second in Q2 2025. The number of blocks mined increased by 52% year on year [1]. Marathon’s strategic reach extends beyond Bitcoin mining; it is exploring grid-responsive load balancing platforms through partnerships with TAE Power Solutions and Pado.ai. Fred Thiel highlighted the potential for digital energy to reshape infrastructure economics, particularly as AI becomes a dominant factor in compute demand [1].
Marathon is also expanding its global presence, with plans to establish a European headquarters in France and a regional hub in Saudi Arabia to access low-cost energy and meet growing demand for sovereign compute. The company’s balance sheet has been further strengthened by a $950 million convertible notes offering, and as of June 30, 2025, it held over $5 billion in liquid assets, with an additional $1 billion raised post-quarter end [1]. This liquidity supports strategic opportunities both domestically and internationally, including the development of a three-gigawatt global energy infrastructure pipeline [1].
Marathon’s asset management strategy includes using Bitcoin as collateral and participating in derivative markets such as options, futures, and swaps. Unlike passive Bitcoin treasury models, Marathon emphasizes active management and risk mitigation. Salman Khan, the CFO, noted that the firm’s purchased energy cost per Bitcoin was $33,735, among the lowest in the sector, and that the daily cost per petahash improved by 24% year on year [1].
The company’s infrastructure focus is also evident in the completion of a behind-the-meter data center in Hanford County, Texas, which provides direct access to low-cost power. This initiative supports margin expansion and positions Marathon to capitalize on emerging opportunities in AI and compute infrastructure [1].
Looking ahead, Marathon is preparing for a future where Bitcoin mining may not be the sole driver of growth. With halving events expected in 2028 and 2032, the firm is positioning itself to control energy assets and form strategic partnerships with energy companies to ensure long-term success [1]. Fred Thiel highlighted that the company’s pipeline of three gigawatts of power infrastructure will play a key role in its future growth, with a significant portion expected to be located outside the United States [1].
As Marathon continues to evolve, it remains focused on delivering value to shareholders through disciplined asset management and infrastructure expansion. The combination of Bitcoin mining,
management, and sovereign compute initiatives is expected to drive long-term growth and resilience in a rapidly evolving market [1].---
Source:
[1] MARA (MARA) Q2 2025 Earnings Call Transcript
https://www.bitcoinsistemi.com/breaking-strategy-takes-new-step-worth-4-2-billion-in-bitcoin/

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