Bitcoin News Today: Jiuzi Bets $1B on Crypto Treasury Hedge Against Global Uncertainty

Jiuzi Holdings, Inc. has announced a phased rollout of a $1 billion cryptocurrency acquisition plan, with the first Bitcoin purchase expected to be completed within the coming months. The NASDAQ-listed company's board approved the initiative, allocating funds to Bitcoin (BTC), Ethereum (ETH), and Binance Coin (BNB) as part of a long-term strategy to diversify corporate treasury reserves. The move positions Jiuzi among a growing cohort of public companies integrating digital assets into their balance sheets, following precedents set by firms like MicroStrategy and Bitmine ImmersionJiuzi Allocates $1B to Bitcoin, Ethereum, and BNB Purchase^[1].

The allocation includes up to $1 billion of cash reserves, with Bitcoin, Ethereum, and BNB designated as initial priorities. Dr. Doug Buerger, a crypto expert and newly appointed Chief Operating Officer, will oversee the program under a risk management framework. A dedicated Crypto Assets Risk Committee, led by Chief Financial Officer Huijie Gao, will monitor the initiative. The company emphasized that the strategy is not speculative but aims to hedge against global economic uncertaintiesJiuzi Holdings to Allocate $1B Treasury into Bitcoin, Ethereum, …^[2]. Jiuzi also clarified it will not self-custody the assets, instead relying on third-party custodians with top-tier security standards$1B Crypto Plan Announced as Jiuzi Shares Spike to 55.5%^[3].

Market reactions to the announcement were mixed. Shares of Jiuzi Holdings surged 55% in premarket trading on September 24, 2025, but later retreated by 32% during the session, according to Yahoo Finance. The volatility reflects broader uncertainties in the crypto market, where Bitcoin traded at $111,775 (down 1.00% in 24 hours), Ethereum at $4,013 (down 3.86%), and BNB at $993.66 (down 2.05%)Jiuzi Allocates $1B to Bitcoin, Ethereum, and BNB Purchase^[1]. Analysts caution that while institutional adoption is accelerating, firms face risks from price volatility, custody costs, and regulatory complexitiesJiuzi Holdings to Allocate $1B Treasury into Bitcoin, Ethereum, …^[2].

Jiuzi's initiative aligns with a global trend of corporate treasury diversification through digital assets. Over 200 firms globally have integrated cryptocurrencies into their balance sheets, with Japan's Metaplanet holding over $632 million in Bitcoin and Bitmine Immersion accumulating 1.7 million EthereumJiuzi Allocates $1B to Bitcoin, Ethereum, and BNB Purchase^[1]. The company's CEO, Tao Li, described the policy as a "forward-looking safeguard" to enhance shareholder value, noting that crypto assets offer protections traditional reserves cannotJiuzi Holdings to Allocate $1B Treasury into Bitcoin, Ethereum, …^[2]. The plan also includes provisions for future expansion into other cryptocurrencies, contingent on reassessment by the board's committeeJiuzi Allocates $1B to Bitcoin, Ethereum, and BNB Purchase^[1].

The announcement highlights the evolving corporate landscape in digital asset adoption. While Jiuzi's move is not the first of its kind, its scale and focus on multiple tokens underscore the growing institutional interest in crypto as a store of value and inflation hedge. The company's strategy mirrors earlier efforts by firms like MicroStrategy, which holds over 25,000 BTC, and Bitmine Immersion, the largest holder of Ethereum among publicly traded companiesJiuzi Allocates $1B to Bitcoin, Ethereum, and BNB Purchase^[1]. However, Jiuzi's emphasis on governance, transparency, and risk mitigation sets it apart, reflecting a measured approach to navigating the volatile crypto market.