Bitcoin News Today: Institutional Bitcoin Buying Surges 35% in Q2, Pushing Price to $123K Peak

Institutional demand for Bitcoin is accelerating, with major firms across industries significantly increasing their holdings as part of a strategic shift toward digital assets. Over the past month, entities such as BTC AB, The Smarter Web Company, H100 Group, and Strategy have announced new Bitcoin acquisitions, contributing to a broader trend of institutional adoption. These moves are reshaping the crypto market, reducing available supply, and reinforcing Bitcoin’s role as a core treasury asset.

BTC AB, a Swedish Bitcoin-focused firm, added 10 BTC in July 2025, raising its total holdings to 166 BTC. The company emphasized its long-term commitment to Bitcoin as a sovereign treasury asset, acquiring the latest batch at an average price of $119,687 per coin. Similarly, The Smarter Web Company expanded its Bitcoin stash by 225 BTC under its “10 Year Plan,” now holding 1,825 BTC. The firm reported a year-to-date yield of 43,787% and has $1 million in treasury cash earmarked for further purchases.

Semler Scientific, led by Joe Burnett, continued its aggressive accumulation strategy, acquiring 175 BTC for $21 million and surpassing 5,000 BTC in total holdings. The firm’s year-to-date yield of 31.3% ranks among the highest for mid-cap institutional holders. Meanwhile, H100 Group added 117.93 BTC at an average price of SEK 1,120,973 per coin, bringing its total to 628.22 BTC valued at over $73 million. The purchase aligns with broader treasury restructuring efforts.

Electric vehicle manufacturer Volcon disclosed a 3,183 BTC position valued at $375 million, with an average purchase price of $117,697. The company has also implemented short-term put options to accumulate more Bitcoin at discounted prices while expanding its $100 million stock buyback program. In a separate move, Matador Technologies secured a $100 million facility to purchase Bitcoin, aiming to acquire 6,000 BTC by 2027—equivalent to 1% of the total supply.

The most notable accumulation came from Strategy, the largest corporate Bitcoin holder, which added 6,220 BTC in July, bringing its total to 607,770 BTC. The acquisition, valued at $739.8 million, highlights the firm’s sustained investment since 2020. Strategy’s holdings, acquired at an average price of $71,756, have generated a 20.8% year-to-date yield.

Collectively, public and private companies now hold 897,086 BTC and 412,470 BTC, respectively. This surge in institutional accumulation has reduced available supply, potentially supporting Bitcoin’s price. The crypto has reached a peak of $123,000 this month but has since retreated to around $117,000. Analysts suggest continued institutional buying could push Bitcoin toward new all-time highs exceeding $150,000 or even $250,000.

The trend underscores Bitcoin’s growing acceptance as a strategic asset. A 35% increase in corporate Bitcoin adoption during Q2 2025 reflects heightened confidence amid macroeconomic uncertainties. Institutional holdings now exceed 10% of the total supply, marking a pivotal milestone in Bitcoin’s institutionalization. Meanwhile, 24-hour trading volume surged by 40%, indicating strong liquidity and strategic positioning. Over $472 million was injected into Bitcoin by institutions in a single week, with the asset viewed as both a hedge and long-term store of value.

As firms prioritize Bitcoin allocation, the market’s structural dynamics are evolving. Institutional participation is fostering more stable price behavior, contrasting with historical volatility. However, the concentration of holdings raises questions about market resilience. Analysts caution that rapid adoption could amplify risks if conditions shift, though current buying patterns emphasize long-term value retention.

Sources: [1] [Bitcoin Gold Rush: Accumulation of Bitcoin by Major Institutions Boost its Adoption](https://coinedition.com/bitcoin-gold-rush-accumulation-of-bitcoin-by-major-institutions-boost-its-adoption/) [2] [Corporate Bitcoin Adoption Surges 35% in Q2](https://www.ainvest.com/news/bitcoin-news-today-corporate-bitcoin-adoption-surges-35-q2-trump-executive-order-2507/) [3] [MILESTONE | Institutions Now Hold Over 10%](https://bitcoinke.io/2025/07/institutions-now-hold-over-10-percent-of-all-bitcoin/) [4] [Institutions Boost Bitcoin Buying as Price Dips](https://www.ainvest.com/news/bitcoin-news-today-institutions-boost-bitcoin-buying-price-dips-115k-24-hour-volume-surges-40-2507/) [5] [Institutions Buy $472M in Bitcoin](https://www.blockchain-council.org/cryptocurrency/institutions-buy-472m-in-bitcoin/) [6] [Why Institutional Bitcoin Adoption Is Rising](https://www.chainup.com/blog/institutional-bitcoin-adoption-what-it-means/) [7] [Volcon Invests Heavily in Bitcoin Amid Market Peaks](https://m.economictimes.com/crypto-news-today-live-25-jul-2025/liveblog/122889124.cms) [9] [Strategy lifts latest preferred stock sale](https://cryptoslate.com/strategy-lifts-latest-preferred-stock-sale-to-2b-for-more-bitcoin-buys/)