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Amdax, a Dutch cryptocurrency services company, is advancing a bold initiative to bring
to traditional investors by launching a new treasury firm, AMBTS (Amsterdam Bitcoin Treasury Strategy), which will be listed on Euronext Amsterdam. The entity aims to hold at least 1% of all Bitcoin in circulation—approximately 210,000 BTC—requiring an estimated investment of over $24 billion [1]. This marks a significant step toward integrating Bitcoin into mainstream financial markets.The venture is being framed as a regulated and transparent solution for investors seeking exposure to Bitcoin without the complexities of direct ownership. By listing on one of Europe’s largest exchanges, Amdax aims to provide a secure and institutional-grade investment vehicle that aligns with growing demand for digital assets in traditional portfolios [2]. The company has already secured a MiCA (Markets in Crypto-Assets) license, a critical regulatory endorsement that underscores its commitment to compliance [1].
AMBTS will initially raise capital from private investors and use the funds to gradually acquire Bitcoin. This phased approach is designed to minimize market disruption and demonstrate a long-term, strategic mindset. Security is central to the plan, with Amdax partnering with Custodiex, a UK-based custodian with strong security protocols and industry certifications [2]. The partnership ensures that Bitcoin holdings will be safeguarded in accordance with high regulatory standards.
The initiative reflects a broader trend in the financial industry, where institutional investors are increasingly seeking regulated avenues to access crypto markets. Amdax’s leadership, including top crypto VC Matt Huang, has emphasized the potential for AMBTS to become a cornerstone of
offerings on Euronext [4]. Analysts suggest the move aligns with this trend and could inspire other firms to follow a similar path [5].While the project has sparked optimism, it also faces significant hurdles, including the enormous capital requirements and the evolving regulatory environment across Europe. The success of AMBTS will depend on Amdax’s ability to execute its strategy, navigate these challenges, and respond to shifting market dynamics.
Amdax plans to list AMBTS on Euronext later this year, signaling a growing confidence in the convergence of traditional and digital finance. The firm’s approach highlights a shift in how digital assets are being treated—less as speculative bets and more as legitimate, regulated investments. As Bitcoin continues to gain traction, AMBTS could serve as a model for future crypto-related financial products.
Sources:
[1] title: Bitcoin News Today: Dutch Crypto Firm Amdax Launches
url: https://www.ainvest.com/news/bitcoin-news-today-dutch-crypto-firm-amdax-launches-bitcoin-treasury-firm-euronext-listing-2508/
[2] title: Amdax Bitcoin Treasury Plans Euronext Listing to Bridge
url: https://coinfomania.com/amdax-bitcoin-treasury/
[4] title: Top crypto VC Matt Huang to lead Stripe blockchain Tempo
url: https://www.aol.com/finance/exclusive-top-crypto-vc-matt-214652354.html
[5] title: Cybercurrency News Center
url: https://www.cybercurrencynewscenter.com/

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