Bitcoin News Today: Dutch Crypto Firm Amdax Launches Bitcoin Treasury Firm for Euronext Listing

Dutch cryptocurrency service provider Amdax has announced plans to launch a new Bitcoin-focused treasury firm, AMBTS B.V., which it intends to list on Euronext Amsterdam. The initiative aims to combine the stability of traditional financial markets with the potential of Bitcoin as a store of value [1]. AMBTS will operate independently and will seek to accumulate 1% of the total Bitcoin supply, a target that at current prices would require an investment of over $24 billion [2]. Amdax has already raised regulatory approval, including a Markets in Crypto-Assets Regulation (MiCA) license from the Dutch Authority for the Financial Markets, which was granted in June 2025 [3].

The firm will initially raise capital through private investors to fund its Bitcoin acquisition strategy. Net proceeds from this initial round are expected to accelerate AMBTS’s early-stage Bitcoin accumulation efforts. The move reflects a broader trend of European corporations increasingly adopting Bitcoin as part of their treasury strategies. Amdax CEO Lucas Wensing noted that with over 10% of the Bitcoin supply now held by corporations and institutions globally, the timing is favorable for establishing a specialized Bitcoin treasury firm [4].

The proposed listing on Euronext Amsterdam positions the Netherlands as a growing hub for digital asset innovation. The country’s regulatory environment, particularly its proactive approach to crypto regulation, has contributed to its rising prominence in the European fintech landscape. Amdax’s initiative could also reinforce the legitimacy of Bitcoin as a long-term institutional asset, given the transparency and governance structures inherent in the planned listing [5]. The firm’s strategy aligns with broader efforts to bring digital assets into the mainstream financial system, potentially attracting institutional investors seeking diversification and exposure to digital currencies.

If AMBTS achieves its goal of accumulating 1% of the circulating Bitcoin supply, it could have significant implications for market dynamics and institutional demand. Such a move would not only increase institutional exposure to Bitcoin but could also influence its price trajectory as demand from large-scale buyers intensifies. The initiative comes amid growing corporate adoption in Europe, with over 15 publicly announced companies now holding Bitcoin as part of their balance sheets [6].

The listing also highlights the increasing convergence between traditional finance and the cryptocurrency market. Euronext Amsterdam’s willingness to host a Bitcoin treasury company indicates a shift among major exchanges to accommodate digital assets, a trend likely to continue as demand for institutional-grade crypto products grows. Amdax’s move may encourage other firms to explore similar strategies, further cementing the role of Bitcoin as a strategic asset in corporate and institutional portfolios.

Sources:

[1] Cointelegraph, Dutch firm Amdax plans Bitcoin treasury listing on Euronext Amsterdam (https://cointelegraph.com/news/dutch-crypto-firm-bitcoin-treasury-amsterdam-s-euronext)

[2] Finimize, Amsterdam Firm Wants A Piece Of The Global Bitcoin Pie (https://finimize.com/content/amsterdam-firm-wants-a-piece-of-the-global-bitcoin-pie)

[3] Ground, Dutch crypto firm Amdax aims to launch Bitcoin treasury company on Euronext (https://ground.news/article/dutch-crypto-firm-amdax-aims-to-launch-bitcoin-treasury-company-on-euronext)

[4] IndexBox, Amdax Plans Bitcoin Treasury Firm AMBTS on Euronext (https://www.indexbox.io/blog/amdax-to-launch-bitcoin-treasury-company-on-dutch-stock-exchange/)

[5] FinanceFeeds, Amdax Plans Bitcoin Treasury Company With Euronext (https://financefeeds.com/amdax-plans-bitcoin-treasury-company-with-euronext-amsterdam-listing-ambition/)

[6] Traders, Crypto market recap: BTC slides 2.3% amid inflation fears (https://tradersunion.com/news/cryptocurrency-news/show/441265-crypto-market-recap-btc-slides-2-3-amid-inflation-fears/)