Bitcoin News Today: A Corporate Titan Bets Big on Bitcoin’s Future

Metaplanet, the Japanese investment company pursuing an aggressive Bitcoin accumulation strategy, has significantly increased its Bitcoin holdings, currently sitting at 20,136 BTC, according to recent disclosures. The company has added 136 BTC to its reserves, acquiring them at an average price of $111,666 per coin, for a total cost of $15.2 million. This brings its cumulative investment to approximately $2.08 billion, elevating Metaplanet to the sixth-largest public corporate holder of Bitcoin globally [3].

CEO Simon Gerovich outlined in June 2025 that the company's long-term goal is to acquire 210,000 Bitcoin by 2027, which would place Metaplanet as the second-largest Bitcoin holder among public companies, trailing only Strategy, led by Michael Saylor [2]. This expansion aligns with the broader institutional trend of corporate Bitcoin adoption, which has surged since 2024. Companies across various industries have collectively purchased 1,755 BTC daily, contributing $1.3 trillion to Bitcoin’s market capitalization over the past 20 months [4].

As of now, Metaplanet’s Bitcoin stash is valued at over $2.2 billion at current prices. The company's aggressive accumulation has not only increased its BTC holdings but has also resulted in a year-to-date BTC yield of nearly 500%. This metric, which Metaplanet uses to evaluate the effectiveness of its Bitcoin acquisition strategy, reflects the company’s commitment to delivering value to shareholders through equity-based exposure to Bitcoin price movements [7].

The stock price of Metaplanet has experienced mixed reactions following its Bitcoin purchases. While the initial announcement in July 2024 saw a 19% jump in its shares to $1.10, the subsequent buying spree has not yielded the same enthusiasm in the market. As of the latest trading session, the company’s shares were down nearly 3%, trading at $4.65, despite remaining up 92.45% year-to-date [2]. Metaplanet also announced plans to raise an additional $880 million through a public share offering in overseas markets on August 27 to continue funding its Bitcoin acquisition strategy [2].

The company’s latest purchase brings its total holdings to 20,136 BTC, with an average cost of $103,196 per coin. Despite recent volatility, Metaplanet remains focused on its long-term goal of becoming a major player in the Bitcoin market. The company's strategy has been supported by its ability to maintain a relatively high BTC yield, even amid bearish market sentiment and regulatory uncertainties [7].

Metaplanet's Bitcoin accumulation has also contributed to the broader institutional narrative surrounding Bitcoin. Public companies now control over 6% of Bitcoin’s circulating supply, with Bitcoin treasury companies accounting for 76% of all business purchases since January 2024 [4]. As more companies adopt Bitcoin as a strategic reserve asset, the demand for BTC continues to rise, influencing both market price and perception. Metaplanet’s efforts, alongside those of other corporate actors like Strategy and MARA Holdings, are reshaping the landscape of institutional Bitcoin adoption [8].

Source: [1] Analytics - Metaplanet - Bitcoin Treasury Company (https://metaplanet.jp/en/analytics) [2] Metaplanet, El Salvador add Bitcoin as sentiment shifts ... (https://cointelegraph.com/news/metaplanet-el-salvador-bitcoin-purchase-2025) [3] Metaplanet Adds $15M in Bitcoin, Holdings Surpass 20000 ... (https://bitbo.io/news/metaplanet-buys-15136-btc/) [4] Businesses Buy 1,755 Bitcoin Daily, Adding $1.3 Trillion in 20 ... (https://finance.yahoo.com/news/businesses-buy-1-755-bitcoin-145042398.html) [7] Metaplanet Scoops 136 BTC for $15.2M, Now Holds 20136 ... (https://finance.yahoo.com/news/metaplanet-scoops-136-btc-15-062247318.html) [8] Metaplanet Nears 500% YTD Following New BTC ... (https://coingape.com/metaplanet-nears-500-ytd-following-new-btc-purchase-bitcoin-price-rebounds/)