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CIMG Inc., a Nasdaq-listed firm specializing in digital health and sales development, has acquired 500
(BTC) for its corporate treasury using proceeds from a $55 million share sale. The company sold 220 million common shares at $0.25 each in a private placement under Regulation S, which exempted the transaction from U.S. SEC registration requirements. This move aligns with CIMG’s stated to build a long-term Bitcoin reserve, as outlined in a statement from the board of directors. The company's CEO, Wang Jianshuang, emphasized that the firm intends to continue expanding its holdings and exploring partnerships within AI and cryptocurrency ecosystems, such as Merlin Chain [1].The Bitcoin purchase by
places it among a growing list of firms adopting corporate crypto treasuries. This trend has been led by companies such as Michael Saylor’s Strategy, which recently acquired 4,048 BTC for $449.3 million, and Japan-based Metaplanet, which has 20,000 BTC in its treasury. According to data from BitcoinTreasuries.NET, Strategy is currently the largest public Bitcoin treasury holder, with over 636,505 BTC, while Metaplanet ranks sixth. The increasing number of firms investing in Bitcoin reflects a broader shift in corporate financial management strategies [1].CIMG’s decision to allocate capital to Bitcoin comes amid a challenging financial environment for the company. Recent financial reports show declining revenue and negative profit margins. The company’s stock price fell 3.53% following the announcement, closing at $0.25 per share on Nasdaq. Analysts have highlighted the dual nature of the trend toward corporate Bitcoin treasuries, noting that while it introduces new capital into the crypto market, it also carries the risk of instability if approached purely as a speculative financial play. Thomas Fecker-Boxler, Interim CEO of the Web3 Foundation, described the trend as “double-edged,” emphasizing the importance of leverage and balance sheet structures in determining its sustainability [3].
The purchase of Bitcoin by CIMG represents part of a broader strategy to diversify corporate reserves. The board has stated that the company is “committed to a long-term Bitcoin holding strategy” to create a solid value foundation for investors. Wang Jianshuang noted that Bitcoin’s growth and recognition have created opportunities for traditional enterprises to integrate with blockchain ecosystems. The company aims to pioneer new applications of Bitcoin in finance and establish itself as a leader in the space. At the time of the purchase, the 500 BTC was valued at approximately $55.51 million, based on CoinMarketCap data [1].
Several other firms are also pursuing Bitcoin accumulation as part of their capital strategies. Strategy, for example, has raised funds through at-the-market equity offerings to finance its Bitcoin purchases, while Metaplanet recently secured shareholder approval to restructure its capital and raise additional funds. These moves indicate a growing trend in corporate finance, where companies are prioritizing Bitcoin as a reserve asset rather than focusing solely on their core business operations. As the number of firms entering the space continues to rise, the impact of corporate Bitcoin treasuries on market liquidity and price stability could become more pronounced [1].
Source:
[1] CIMG Inc. Raises $55M To Bolster Bitcoin Reserve (https://cointelegraph.com/news/cimg-inc-bitcoin-purchase-common-stock-strategy-metaplanet)
[2] CIMG Inc. Completes the Previously Announced Sale of $55 Million of its Common Stock for 500 Bitcoin (https://www.prnewswire.com/news-releases/cimg-inc-completes-the-previously-announced-sale-of-55-million-of-its-common-stock-for-500-bitcoin-302544170.html)
[3] Nasdaq-Listed Sales Firm CIMG Unveils 500 BTC Treasury (https://finance.yahoo.com/news/nasdaq-listed-sales-firm-cimg-055624132.html)

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