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Metaplanet, a Tokyo-listed firm engaged in
treasury management and hotel operations, has expanded its cryptocurrency holdings with a $93 million investment in 775 BTC, bringing its total Bitcoin reserves to 18,888 coins with a current market value of approximately $2.17 billion [3]. The purchase was made at an average price of $120,006 per coin, raising the company’s overall Bitcoin acquisition cost to $102,100 per token across all purchases [3]. This move maintains Metaplanet’s position as the seventh-largest corporate Bitcoin holder, with the company now holding Bitcoin valued at nearly 18.67 times its outstanding liabilities, which consist solely of its 0% ordinary bonds [3].The acquisition comes amid a broader trend of corporate Bitcoin adoption, with over 200 publicly traded companies now holding Bitcoin as part of their treasury strategies [1]. Metaplanet has been a consistent participant in this trend, having executed over 20 separate Bitcoin purchases since July 2024 [1]. The company’s Bitcoin Yield for the latest reporting period stood at 29.3%, though this marked a decline from the 129.4% recorded in the previous quarter [1]. Despite this, Metaplanet’s Bitcoin holdings remain highly leveraged, with the company maintaining a multiple to net asset value of nearly 2, the lowest since it initiated its Bitcoin accumulation
[3].Meanwhile, Strategy, the Bitcoin treasury company founded by Michael Saylor, also reported a new acquisition of 430 BTC for $51.4 million, increasing its holdings to 629,376 BTC with a total cost basis of $46.15 billion [1]. Strategy’s continued accumulation underscores the strategic importance of Bitcoin as a corporate asset, with the firm now holding the largest Bitcoin reserves among public companies and governments globally [4]. The company has also updated its financial strategy, introducing a framework for issuing equity to fund Bitcoin purchases based on its modified Net Asset Value (mNAV) [1].
The growing institutional demand for Bitcoin has been reflected in market dynamics, with publicly traded companies collectively holding 976,132 BTC worth approximately $114.6 billion, while private entities hold an additional 294,101 BTC valued at $34.5 billion [2]. Despite a recent pullback in Bitcoin’s price, which has fallen to around $115,000 from a recent high of $124,000, institutional demand remains strong, supported by inflows into U.S.-listed Bitcoin ETFs and continued corporate accumulation [1].
The increasing sophistication of corporate Bitcoin strategies has led to the development of new financial instruments and investment vehicles designed to facilitate institutional participation in the cryptocurrency market [1]. This trend signals a potential shift in Bitcoin’s perception, from a speculative asset to a mainstream treasury holding, even amid market volatility. As companies like Metaplanet and Strategy continue to scale their Bitcoin treasuries, the institutional landscape for Bitcoin appears to be entering a new phase of maturity and strategic depth.
Source:
[1] Bitcoin Price Slides Below $115000 As Strategy And ... (https://bitcoinmagazine.com/markets/bitcoin-price-slides-below-115000-as-strategy-and-metaplanet-buys-additional-bitcoin)
[2] American Bitcoin Plans Asia Deal to Grow BTC Reserves (https://cointelegraph.com/news/trump-linked-american-bitcoin-asia-acquisitions-btc)
[3] Metaplanet Expands Bitcoin Treasury by 775 BTC, Assets ... (https://finance.yahoo.com/news/metaplanet-expands-bitcoin-treasury-775-093416226.html)
[4] Metaplanet Buys 775 BTC, Now Holds $1.94 Billion In Bitcoin (https://www.mitrade.com/insights/news/live-news/article-3-1049693-20250819)

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