Bitcoin News Today: Bitcoin Nears $122K on Institutional Demand and Trump Executive Order

Bitcoin’s price surged to as high as $122,080 over the weekend, bringing it within 1% of its previous all-time high of $123,000, driven by a confluence of institutional demand and regulatory optimism [3]. The rally was fueled by increased buying from corporate treasuries, renewed interest in U.S. spot ETFs, and the impact of an executive order signed by U.S. President Donald Trump that could allow 401(k) plans to include cryptocurrencies [2].

The executive order directs the U.S. Labor Department to explore integrating crypto, private equity, and alternative assets into retirement plans, which analysts believe could unlock significant demand from American savers and boost broader market participation [2]. Augustine Fan, Head of Insights at SignalPlus, highlighted that the regulatory development played a pivotal role in Bitcoin’s recent rebound [2]. The move is seen as a major step toward mainstream adoption and could lead to increased institutional and retail investment.

In parallel, spot ETFs have attracted strong inflows, with Bitcoin ETFs seeing $253 million in net investment over the past week. Ethereum also gained momentum, reaching $4,300—its highest level since December 2021—supported by $461 million in inflows into Ethereum ETFs during the same period [2]. Corporate adoption is another key factor, with reports indicating that companies are increasingly incorporating cryptocurrencies into their treasury strategies, suggesting a growing recognition of digital assets as a strategic reserve [2].

Market participants remain cautiously optimistic, noting that Bitcoin’s current rally is underpinned by both regulatory progress and a supportive macroeconomic environment. However, analysts have also flagged the importance of upcoming inflation data, particularly the July U.S. Consumer Price Index (CPI), which is due for release next week. The reading could influence the Federal Reserve’s policy direction and, by extension, Bitcoin’s near-term performance [2].

With Bitcoin nearing its previous high and Ethereum showing strong upward momentum, the crypto market appears to be in a bullish phase supported by regulatory tailwinds and institutional interest. Whether this trend can be sustained will depend on the interplay of macroeconomic signals and further regulatory clarity in the coming weeks [3].

Sources:

[1] Bitcoin price today: surges to $122k, near record high on ... (https://www.investing.com/news/cryptocurrency-news/bitcoin-price-today-surges-to-122k-near-record-high-on-us-regulatory-cheer-4181792)

[2] Bitcoin Nears $122K, Ethereum Hits 2021 High on Trump ... (https://www.cryptotimes.io/2025/08/11/bitcoin-nears-122k-ethereum-hits-2021-high-on-trump-news/)

[3] Bitcoin price nears another record, helped by treasuries ... (https://seekingalpha.com/news/4483121-bitcoin-price-nears-another-record-helped-by-treasuries-executive-order)