Bitcoin News Today: Bitcoin's Institutional Rise Gets a New Architect in Jesse Myers

Generated by AI AgentCoin World
Thursday, Aug 21, 2025 12:22 pm ET2min read
Aime RobotAime Summary

- Jesse Myers joins Smarter Web as Bitcoin strategy head, transitioning from part-time to full-time role to formalize treasury policies combining cash and Bitcoin.

- His valuation model influenced Michael Saylor’s Bitcoin framework and now drives Smarter Web’s UK-focused treasury ambitions, mirroring Japan’s Metaplanet and US’s Strategy.

- Institutional Bitcoin accumulation accelerates, with U.S. spot ETFs holding 1.3M BTC (6% of max supply), while Strategy’s $71.3B holdings highlight growing corporate adoption.

- Analysts warn of risks including market volatility and regulatory scrutiny, cautioning that Bitcoin treasuries may blur strategic balance sheet management with speculative bets.

Jesse

, a prominent analyst and author of the “Once-in-a-Species” newsletter, has joined The Smarter Web Company as its head of Bitcoin , marking a significant step in the company’s transition from a part-time consultant role to a full-time position. Myers is best known for developing a valuation model for Bitcoin that inspired Michael Saylor’s “Bitcoin 24” framework, which Strategy later implemented as part of its digital asset treasury strategy. This move aligns with Smarter Web’s broader initiative to formalize a treasury policy that includes both cash and Bitcoin holdings, aiming to strengthen the company’s balance sheet while navigating the volatility and regulatory complexities associated with digital assets [1].

Myers has a strong background in cryptocurrency research and business strategy, having previously co-founded Onramp Bitcoin, managed the hedge fund Protocol Capital, and worked at Bain & Company prior to earning his MBA from Stanford University. His work on Bitcoin’s potential valuation was cited in MicroStrategy’s investment approach, and now he is tasked with advancing Smarter Web’s mission to become a leading Bitcoin treasury entity in the UK market. The company has outlined a vision to position itself as the UK equivalent of Bitcoin treasury leaders such as Metaplanet in Japan and Strategy in the United States, suggesting a long-term, structural approach to digital asset management [2].

Smarter Web’s decision to adopt a Bitcoin treasury strategy comes as more companies explore the integration of digital assets into their financial portfolios. The firm had previously announced that Myers had invested £970,000 in its fundraising round while serving as a part-time consultant. His transition to a full-time role underscores the company’s commitment to expanding its Bitcoin holdings as a core component of its financial strategy. However, this approach also carries risks, including exposure to market volatility and regulatory scrutiny, both of which have been highlighted by crypto analysts. Ryan Yoon of Tiger Research has expressed concerns that such treasury models could blur the lines between strategic balance sheet management and speculative investment [1].

On a broader scale, institutional Bitcoin accumulation has continued at an unprecedented rate, with U.S. spot Bitcoin ETFs now holding around 1.3 million BTC—approximately 6% of the maximum supply of Bitcoin. Strategy, the largest public Bitcoin holder, has accumulated 629,376 BTC valued at roughly $71.3 billion at current prices. The firm recently added 430 BTC for $51.4 million, bringing its total holdings to $46.15 billion. These transactions are seen as signals of a new demand layer in the Bitcoin market, according to a Q3 Bitcoin valuation report from Tiger Research [3].

While Bitcoin treasury strategies are gaining traction, industry observers caution that they may not be universally applicable. Some companies, particularly those lacking a strong operational foundation, may adopt Bitcoin treasuries solely for narrative appeal without the substantive infrastructure to support long-term success. This concern was raised by Ryan Yoon in a previous analysis of Windtree Therapeutics, which was delisted from Nasdaq. Nevertheless, the persistent accumulation of Bitcoin by major firms like Strategy and Metaplanet indicates a growing institutional recognition of Bitcoin’s structural value in corporate finance [1].

Source:

[1] Smarter Web Taps Bitcoin Analyst Jesse Myers as Treasury Strategy Chief (https://decrypt.co/336246/smarter-web-taps-bitcoin-analyst-jesse-myers-as-treasury-strategy-chief)

[2] Smarter Web Names Jesse Myers Head of Bitcoin Strategy (https://www.proactiveinvestors.co.uk/companies/news/1077087/smarter-web-names-jesse-myers-head-of-bitcoin-strategy-1077087.html)

[3] Strategy Adds 430 Bitcoin As BTC Hits $124K Ahead Of Dip (https://cointelegraph.com/news/strategy-adds-51m-in-bitcoin-as-btc-hit-124k-ahead-of-dip)

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