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MicroStrategy, now operating under the name
(MSTR), has officially qualified for potential inclusion in the S&P 500 index after reporting robust financial results in the second quarter of 2025. The company reported $14 billion in operating income and $10 billion in net income, translating to $32.6 in diluted earnings per share. While quarterly revenue was $114.5 million—a 2.7% year-over-year increase—subscription services revenue surged nearly 70%. This performance represents a significant turnaround for the company, particularly given its past challenges with impairment charges related to its holdings [4].The company's financial transformation was largely driven by the adoption of new fair-value accounting standards in January 2025, which allowed Strategy to recognize unrealized gains on its Bitcoin holdings. With Bitcoin trading above $100,000 during the quarter, Strategy recorded substantial paper gains that improved its balance sheet. As of June 30, 2025, the company held 597,325 Bitcoin, achieving a Bitcoin Yield of 19.7% year-to-date—a key performance indicator that measures the ratio of Bitcoin holdings relative to diluted shares outstanding [4].
The company has also raised its full-year 2025 guidance, projecting $34 billion in operating income, $24 billion in net income, and $80 in diluted earnings per share, assuming a Bitcoin price of $150,000 by year-end. With consistent profitability now established, Strategy meets all the S&P 500 index inclusion criteria, including U.S. listing, a market capitalization well above the $8.2 billion threshold, daily trading volumes exceeding 250,000 shares, and a public float of more than 50% [4].
The next potential inclusion window for Strategy is the September 2025 rebalance, with announcements expected on September 5 and changes effective September 19. Although the S&P Dow Jones Indices committee retains discretion, Strategy’s qualification highlights the increasing role of digital assets in mainstream financial markets. If included in the S&P 500, Strategy would become the first Bitcoin-treasury company to enter the benchmark index, marking a pivotal moment for the integration of digital assets into U.S. equities [4].
The S&P 500's inclusion process is highly selective, and Strategy’s qualification underscores the growing acceptance of innovative financial strategies involving digital assets. The company’s ability to leverage Bitcoin as a treasury reserve asset and generate profitability through its accounting approach reflects a broader trend among firms exploring alternative forms of capital management. As the crypto market matures, such strategies are likely to become more common, especially as firms seek to diversify their portfolios and hedge against traditional market volatility [4].
The potential inclusion of Strategy in the S&P 500 index could have broader implications for the crypto industry. It would provide institutional validation to the concept of corporate Bitcoin treasuries, encouraging more firms to explore similar strategies. Additionally, it could attract a new wave of investors to the S&P 500 who are specifically interested in exposure to digital assets. As a result, the inclusion of Strategy could act as a catalyst for further innovation in the intersection of traditional finance and digital assets [4].
The timing of this potential inclusion is significant, as it aligns with the broader financial market context. The S&P 500 reached 20 all-time highs in August 2025, and investors are closely watching for further gains in the latter half of the year. Piper Sandler's chief market technician, Craig Johnson, noted that since 1928, there have been 19 instances where the S&P 500 reached 20 new highs between January and August, with an average gain of 5.4% from September to December [3]. While historical trends suggest positive momentum, investors remain cautious about potential volatility, particularly in September, when seasonal patterns historically show weakness [3].
In the broader market, the S&P 500 closed at a new record high of 6,502.08 on September 3, 2025, driven by a mix of economic data, including a weaker-than-expected ADP private payrolls report and a surge in jobless claims. The data increased the likelihood of a September rate cut by the Federal Reserve, with traders pricing in a 97% probability [2]. The labor market slowdown has reinforced the narrative that the Fed may tilt its balance of risks toward cutting rates in the coming months, a development that could further support equity markets [2].
In addition to economic indicators, political developments also influenced market sentiment. The Senate hearing to confirm Stephen Miran for a Federal Reserve Board position highlighted concerns about Fed independence, as Miran's potential dual role in the White House raised questions about conflicts of interest. These developments underscore the delicate balance the Federal Reserve must maintain between policy independence and political influence, a topic that remains central to investor sentiment [2].
As the financial markets continue to evolve, the inclusion of innovative companies like Strategy into the S&P 500 index may reflect a broader shift toward embracing new asset classes and strategies. For now, the S&P 500 remains poised for gains, supported by strong earnings momentum and the anticipation of Fed rate cuts. However, investors should remain cautious, as late-cycle rallies can be vulnerable to sharp corrections, especially in the face of unexpected macroeconomic developments or shifting geopolitical dynamics [2].
Source:
[1] "Stock Market for Sept. 4, 2025: S&P 500 scores new record..." (https://www.marketwatch.com/livecoverage/stock-market-today-s-p-500-nasdaq-set-to-outpace-dow-after-salesforce-cautious-outlook)
[2] "Dow, S&P 500, Nasdaq waver as more weak jobs data greets..." (https://finance.yahoo.com/news/live/stock-market-today-dow-sp-500-nasdaq-waver-as-more-weak-jobs-data-greets-rising-rate-cut-bets-122046129.html)
[3] "S&P 500, Nasdaq open higher" (https://www.cnbc.com/2025/09/03/stock-market-today-live-updates.html)
[4] "MSTR Qualifies for S&P 500, Inclusion Decision Awaits..." (https://www.coindesk.com/markets/2025/09/01/strategy-qualifies-for-s-and-p-500-inclusion-decision-could-come-on-friday)

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