Bitcoin and BNB Move Amid APEMARS Presale Surge and Market Volatility

Bitcoin and BNB moved in divergent directions on January 9, 2026, as the broader crypto market experienced increased volatility. Bitcoin traded around $90,000, following a pullback from its recent high of $94,789. ETF outflows for Bitcoin totaled $486 million, with Fidelity’s FBTC leading the outflow at nearly $248 million. The market remains cautious as uncertainty looms over the sustainability of the early-year rally.

BNB, on the other hand, fell below $900, down 2.2% after a day of heavy selling pressure. Despite recent technical upgrades on the BNB Chain, including a major hard fork that cut block times in half, the token struggled to maintain upward momentum. Sellers appeared in control as rebounds stalled below key resistance levels. The token's price formed a descending channel, signaling bearish momentum and flipping the $900 level from support to resistance.

Meanwhile, APEMARS ($APRZ) continued to generate significant buzz in the crypto space, with its Stage 2 presale moving at a rapid pace. The presale price is currently $0.00002066, with a projected listing price of $0.0055, offering early investors a potential ROI of 26,520%. This presale has attracted widespread attention, with many investors looking to secure tokens before the opportunity is lost.

Why Did This Happen?

Bitcoin's pullback was partly attributed to profit-taking after its early-year rally. The market remains in a choppy phase, with uncertainty about whether the trend will continue. The RSI indicator on the daily chart dropped to the midline at 50, suggesting a weak technical structure.

For BNB, the price drop came despite a major upgrade to the BNB Chain's layer-2 network, opBNB. The Fourier hard fork improved transaction throughput, aiming to enhance performance for DeFi applications. However, traders focused more on technical indicators than fundamentals, and the broader market weakness affected sentiment.

How Did Markets React?

The APEMARS presale has been a major catalyst for retail and institutional attention in the crypto market. With Stage 2 already selling fast, the project offers not just high ROI potential but also utilities such as staking rewards and NFT integration. This has made it an attractive early-stage investment for those looking to capitalize on meme coin trends.

Bitcoin and BNB have both faced downward pressure, with ETF outflows and broader market weakness playing a role. Ethereum and XRP also saw increased selling pressure, contributing to a correction in early-year gains. Traders are watching how institutional investors respond to these developments, as ETF flows could signal shifts in market sentiment.

What Are Analysts Watching Next?

Analysts are closely monitoring the upcoming decision on the next Federal Reserve chair, a key factor that could influence the trajectory of Bitcoin and the broader crypto market. President Trump confirmed he has finalized his choice but has not yet announced the name. Kevin A. Hassett, a top economic adviser, has been mentioned as a potential candidate.

Additionally, Treasury Secretary Scott Bessent emphasized the importance of further interest rate cuts, calling them the key to stronger economic growth. With the Fed expected to slow the pace of rate reductions in 2026, the market is assessing how these policies might affect crypto demand.

The APEMARS presale remains a focal point for many investors, with projections of massive returns if the token hits its listing price. The project's staking and referral systems are designed to encourage early adoption, further fueling market interest.

Investors are also keeping an eye on developments in the BNB Chain ecosystem, including the 2026 technical roadmap and ongoing upgrades. These changes aim to increase throughput and reduce fees, potentially making the network more attractive for developers and users.

The next few weeks will be critical for Bitcoin as it tests key resistance levels and attempts to regain momentum. ETF outflows have created a bearish bias, but the market remains sensitive to any news that could rekindle bullish sentiment.

With the broader market in flux, investors are advised to remain cautious. While projects like APEMARS offer high ROI potential, they also carry elevated risks. Market volatility, regulatory changes, and macroeconomic conditions all play a role in shaping the crypto landscape in 2026.