Binance Raises Bar to Guard Exclusive DeFi Gold

Binance has announced a new requirement for its Alpha Points program, specifically tied to the AKEDO event, which is designed to reward users who participate in exclusive token sales and early access initiatives. The platform is increasing the threshold for Alpha Points needed to qualify for certain offerings, aiming to ensure a more engaged and committed user base for high-profile projects. This adjustment reflects Binance's ongoing strategy to enhance the value proposition for its community while maintaining exclusivity in its early-access opportunities. The change is part of broader efforts to refine how the platform allocates resources and benefits to its users, especially for projects with high demand and limited supply.

The requirement is part of Binance's broader focus on fostering participation in emerging blockchain projects, particularly those with innovative use cases in decentralized finance (DeFi) and gaming. For example, the recent collaboration with Mitosis, a programmable liquidity Layer-1 chain, demonstrates Binance's emphasis on expanding yield opportunities for DeFi users. Under this partnership, Binance is distributing 15 million MITO tokens across multiple phases to incentivize liquidity provision on the BNB Chain. The first phase of this Liquidity Booster campaign is set to begin on August 19, 2025, and will allow users to deposit BNB or USDT into Mitosis vaults through the Binance Wallet to earn rewards. This initiative is expected to enhance capital efficiency and provide a more sustainable liquidity infrastructure for both retail and institutional participants on the BNB Chain.

The Alpha Points requirement also aligns with Binance's broader ecosystem development goals. Earlier in 2025, the exchange launched a $100 million Permanent Liquidity Support Program to boost liquidity for native projects on centralized exchanges. These efforts aim to strengthen the BNB Chain by encouraging listings and increasing the visibility of BNB Chain tokens on major exchanges. The recent Mitosis collaboration further cements this strategy, as it brings together Binance Earn, Lista DAO’s secured liquidity pool of over $2.8 billion, and Mitosis’ programmable liquidity model to create a more robust DeFi environment. By embedding its Earn and Wallet products into on-chain finance, Binance is reinforcing its role as a key infrastructure provider in the DeFi space.

Meanwhile, other exchanges are also focusing on emerging sectors. KuCoin, for instance, has launched a Spotlight token sale for AKEDO (AKE), a multi-agent AI framework designed to revolutionize Web3 gaming. This event underscores the growing intersection of blockchain, artificial intelligence, and gaming, as platforms seek to offer users innovative ways to engage with digital content and earn rewards. While this initiative is not directly related to Binance's Alpha Points program, it reflects a broader industry trend toward leveraging AI and blockchain to create new economic models in the gaming sector.

The adjustments to the Alpha Points requirement for AKEDO highlight Binance's ongoing commitment to fostering a vibrant and active community. By setting higher participation thresholds, the platform is ensuring that only the most engaged users can access exclusive opportunities, thereby preserving the value and scarcity of early-stage offerings. This approach aligns with Binance’s broader ecosystem development strategy, which includes initiatives such as the Liquidity Booster with Mitosis, aimed at enhancing yield generation and capital efficiency on the BNB Chain.

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[1] Binance taps Mitosis for Liquidity Booster to unlock new DeFi yields on BNB Chain (https://cryptodaily.co.uk/2025/08/binance-taps-mitosis-for-liquidity-booster-to-unlock-new-defi-yields-on-bnb-chain)

[2] KuCoin Spotlight Drives AI Gaming Innovation (https://hipther.com/latest-news/2025/08/18/97410/kucoin-spotlight-drives-ai-gaming-innovation-launches-token-sale-for-akedo-with-early-access-exclusive-benefits-and-principal-protection/)