Binance Launches ZORA/USDT and TAG/USDT Futures with 50x Leverage on July 25, 2025

Binance Futures has announced the launch of two new perpetual futures contracts—ZORA/USDT and TAG/USDT—on July 25, 2025, with a maximum leverage of 50x. The ZORAUSDT contract will go live at 11:00 AM UTC (19:00 UTC+8), while the TAGUSDT contract will follow at 11:15 AM UTC (19:15 UTC+8). These contracts, available on Binance’s platform, aim to expand trading options for derivative traders, particularly for ZORA and TAG, two emerging altcoins in the crypto market [1][3][5]. The move reflects Binance’s strategy to diversify its futures offerings and cater to growing demand for trading pairs linked to newer digital assets.

The ZORA and TAG tokens are associated with the ZORA protocol and Tagger platform, respectively, both of which have seen increasing adoption in decentralized applications and blockchain-based social networking. By listing these pairs, Binance provides traders leveraged exposure to assets that may appeal to investors tracking niche segments of the crypto ecosystem. The 50x leverage underscores Binance’s focus on attracting aggressive traders, though it also highlights the inherent risks of leveraged trading [4][6]. Settlement for both contracts will occur in USDT, a stablecoin widely used in crypto derivatives, aligning with Binance’s existing product suite and reducing counterparty risk for users.

Market reactions to the announcement included a brief price rally for ZORA and TAG, followed by a swift retraction as traders adjusted to the new futures. Analysts note that the launch primarily expands trading product depth rather than directly influencing capital flows, with no immediate institutional participation or funding events observed post-listing [1]. Historical patterns suggest that such futures listings often drive short-term volatility and increased trading volumes, though broader impacts on major cryptocurrencies like ETH and BTC remain minimal.

The introduction of ZORAUSDT and TAGUSDT contracts aligns with industry trends of expanding altcoin exposure. While over 100 altcoins are listed on major exchanges, many lack the liquidity or recognition of Bitcoin and Ethereum. Binance’s decision to offer 50x leveraged contracts on these tokens aims to bridge this gap, potentially driving adoption but also amplifying speculative activity. The success of these contracts will depend on the underlying assets’ performance in spot markets and their utility-driven appeal. For instance, ZORA’s adoption in decentralized applications could enhance its futures appeal, while TAG’s integration into blockchain social networking may attract speculators [4][6].

The launch timeline and precise timestamps were communicated through Binance’s official channels and social media, emphasizing the platform’s meticulous execution of product launches. Despite variations in UTC and UTC+8 time references across sources, core details remain consistent [3][5]. This coordination reinforces Binance’s credibility in managing product expansions, which are driven by team efforts rather than top-level executive statements.

Experts caution that the lack of detailed historical data on ZORA and TAG introduces uncertainty for risk-averse traders. While leveraged futures offer opportunities for profit, they also magnify potential losses in volatile altcoin markets. The absence of new funding or regulatory discussions following the launch suggests that the contracts are positioned as tools for liquidity provision rather than catalysts for structural market shifts [1][4]. Traders are advised to monitor the performance of these contracts alongside broader market sentiment, balancing speculative potential with caution.

Source: [1] [Binance Post 1](https://www.binance.com/en/square/post/274155****0234)

[2] [AInvest News](https://www.ainvest.com/news/binance-introduces-zorausdt-tagusdt-50x-leverage-futures-july-25-2507/)

[3] [Binance Post 2](https://www.binance.com/en/square/post/07-25-2025-zorausdt-tagusdt-274153****3641)

[4] [ChainCatcher Article](https://www.chaincatcher.com/en/article/2193328)

[5] [Coindoo Report](https://coindoo.com/binance-expands-futures-market-with-two-new-altcoin-contracts/)

[6] [Binance Square Post](https://www.binance.com/square/post/274153****4801)