Binance Launches “Vote to List” Campaign, Empowering Users in Token Selection

Binance has launched its first-ever “Vote to List” campaign, a platform that allows users to vote for new tokens, marking a significant shift towards a more decentralized and community-driven model. This initiative aims to enhance community participation in the token listing process, giving users a direct role in deciding which tokens are listed on the platform. The first round of voting features tokens built on the BNB Smart Chain (BSC), with the two projects receiving the highest votes moving forward to Binance’s due diligence and compliance review. However, listing is not guaranteed, as projects must still meet Binance’s stringent criteria.

The “Vote to List” campaign is part of a broader movement within the crypto industry to empower users and increase decentralization. Binance recognizes the importance of user voices in governance and has committed to enhancing the power of its users’ voices in the listing process. This campaign complements Binance’s robust due diligence processes, ensuring that listing decisions align with the preferences of its communities.

Binance emphasizes that while community votes are important, they are not the sole determinant of listing decisions. All projects undergo a thorough evaluation based on several criteria, including user adoption and market demand, tokenomics, liquidity and market metrics, security and risk assessment, team and compliance review, business model, and community foundation. These measures ensure that listed projects are not only popular but also technically sound and compliant.

The first batch of tokens in the “Vote to List” campaign includes BANANAS31, BID, Broccoli, CZ’S Dog, KOMA, SIREN, mubarak, TUT, and WHY. These projects have undergone an extensive review process by Binance from an official compliance perspective, ensuring their legitimacy. Users with a verified Binance account and holding at least 0.01 BNB during the vote period (March 19, 2025 17:00 UTC – March 26, 2025 16:59 UTC) are eligible to vote for up to five projects, with only one vote per project allowed. Nominations and voting will take place via an official Binance Square post, with real-time updates of the vote counts provided to ensure transparency.

The top two projects from the voting will undergo Binance’s final due diligence process. However, it is important to note that community voting is not the only consideration in listing decisions. Projects must still pass Binance’s high standards for listing, designed to protect the platform and all its users. This initiative by Binance represents a significant step towards a more decentralized and community-driven approach to token listings, empowering users and fostering greater engagement within the crypto community.