Binance Launches ESPORTS Trading on Alpha Platform July 19 2025

Binance, a prominent global cryptocurrency exchange, has announced that trading for Yooldo Games (ESPORTS) will commence on its Alpha platform on July 19, 2025, at 17:00 (UTC+8).

Following the commencement of trading, users who possess at least 160 Alpha Points will be eligible to claim an airdrop of 900 ESPORTS tokens. This airdrop will be distributed on a first-come, first-served basis until the airdrop pool is exhausted or the event concludes. Claiming the airdrop will consume 15 Alpha Points, and users must confirm their claim on the Alpha event page within 24 hours; otherwise, the airdrop will be forfeited.

Binance Alpha serves as a launchpad for new cryptocurrency projects, offering them early exposure and a pathway to gain market traction. Users participating in the Alpha program can earn Alpha Points by completing tasks such as providing feedback on new projects or engaging in community discussions. These points can then be redeemed for airdrops and other rewards.

The ESPORTS token is linked to a project focused on the esports industry, which has experienced notable growth in recent years. By offering an airdrop of 900 ESPORTS tokens, Binance is rewarding its loyal users and highlighting the potential of the esports sector within the cryptocurrency space. This move aligns with the broader trend of integrating blockchain technology with traditional industries, creating new opportunities for innovation and investment.

The requirement of a minimum score of 160 to claim the airdrop ensures that only the most active and engaged users within the Binance Alpha community are eligible. This approach helps maintain the quality of user participation and encourages ongoing engagement with the platform. For users who meet the criteria, the airdrop represents a valuable opportunity to acquire tokens from a promising project without any financial investment.

This initiative by Binance underscores the exchange's commitment to fostering a vibrant and active community. By providing early access to new projects and rewarding users for their participation, Binance is creating a mutually beneficial ecosystem where both the exchange and its users can thrive. The airdrop of 900 ESPORTS tokens is just one example of how Binance is leveraging its platform to drive innovation and engagement within the cryptocurrency industry.