Binance Launches 125 Million SAHARA Token Airdrop for BNB Stakers

Binance has announced a significant airdrop for its users, introducing Sahara AI (SAHARA) as the 25th project in its HODLer Airdrops program. This initiative is part of Binance's ongoing efforts to reward its users and foster growth in the crypto market. Users who staked BNB between June 18 and June 21, 2025, are eligible to receive a portion of the 125 million SAHARA tokens that will be distributed. The SAHARA token is set to list on Binance Spot on June 26, 2025, with trading pairs including USDT, USDC, FDUSD, BNB, and TRY.

The HODLer Airdrops program is designed to reward BNB holders who subscribe to Binance’s Simple Earn (Flexible or Locked) and/or On-Chain Yields products. Unlike traditional launchpads, this program uses historical balance snapshots to determine eligibility, eliminating the need for direct participation or manual claims. For the SAHARA airdrop, eligible users are those who staked BNB during the specified period. Binance will automatically distribute the rewards to users’ Spot Accounts at least one hour before trading begins. Additionally, Binance has committed to allocating an additional 150 million SAHARA tokens for future airdrops, reinforcing its commitment to ongoing community incentives.

Participation in the airdrop is straightforward. Users do not need to take any manual actions; they simply need to stake BNB in Simple Earn or On-Chain Yields products. Binance calculates hourly average balances via multiple random snapshots during the campaign period, ensuring that eligible users receive their rewards retroactively without the need for manual claims.

SAHARA will officially list on Binance Spot on June 26, 2025, at 12:00 UTC. Initial trading pairs will include SAHARA/USDT, SAHARA/USDC, SAHARA/FDUSD, SAHARA/BNB, and SAHARA/TRY. Deposits for SAHARA will open one hour after the airdrop announcement. The token will carry the Seed Tag, indicating that it is a newer, potentially more volatile project. Binance advises users to conduct proper due diligence before trading.

SAHARA will be launched on both BNB Chain and Ethereum using the same smart contract address. Listing fees for the token are waived, consistent with Binance’s support for early-stage Web3 innovation. The maximum supply of SAHARA is capped at 10 billion tokens, with a circulating supply of 2.04 billion at launch. The HODLer Airdrop share is 1.25% of the total supply, making it a significant airdrop compared to other token distributions. Binance has also committed to additional allocation for future drops, with an additional 1.5% of the total supply reserved for future airdrops.

Binance has made SAHARA accessible across its platform suite, including Simple Earn, Buy Crypto, Convert, Margin Trading, and Futures. This full-stack strategy aims to enhance SAHARA’s visibility and usability for various user groups, from hodlers to active traders. SAHARA will also be featured on Binance Alpha before the listing goes live, allowing promising projects to mature before launching to a wider audience.

SAHARA is a community-based AI platform that emphasizes decentralization, independence, safety, and privacy. It enables users and businesses to empower themselves with personalized “Knowledge Agents” (KA), providing meaningful information and knowledge. Contributions to the platform, such as data annotations, reviews, or model creation, are provable and incentivized using on-chain features, including royalties and Sahara Points. The project has already drawn high-caliber support, raising $51.5 million with backers including Pantera Capital, Polychain Capital, Binance Labs, SamsungNEXT, and dao5. The project will be led by professor Sean (Xiang) Ren, an AI researcher from the University of Southern California.

SAHARA is part of a growing trend of AI crypto projects that are gaining traction in the market. As more investors show interest in blockchain projects that utilize AI, SAHARA stands out by focusing on individual data ownership and monetization, potentially finding a foothold in the data sovereignty sector. This airdrop and token listing are expected to further fuel Binance's dominance in the crypto market, providing users with new opportunities to engage with innovative projects and technologies.