MiL.k, a blockchain-based loyalty integration platform, has been listed on Binance Alpha. The platform aims to become a leading global blockchain project, offering user-centric and differentiated services. With partnerships with major Korean conglomerates and global Web3 projects, MiL.k plans to expand its presence in the global blockchain ecosystem. The listing on Binance Alpha reflects MiL.k's efforts to innovate the loyalty sector and provide real-world value to users.
MiL.k, a blockchain-based loyalty integration platform, has made a significant stride by being listed on Binance Alpha. This listing underscores MiL.k's ambitions to become a leading global blockchain project, focusing on user-centric and differentiated services [1].
MiL.k Partners, the operator of the platform, announced the listing on August 18, 2025. Binance Alpha, a feature within the Binance Wallet that highlights promising Web3 projects, introduced MiL.k (MLK) on August 16. The listing was accompanied by trading competitions and promotional events to foster user engagement [1].
MiL.k's platform allows users to integrate and exchange reward points from various companies using blockchain technology. By resolving inconsistencies in data and policies across loyalty companies, MiL.k has set a new standard for reward utilization, driving innovation in the market [1].
The platform has built strong partnerships with major Korean conglomerates such as OK Cashbag (The loyalty platform of SK Group), L.POINT (The loyalty platform of Lotte Group), CU (The largest convenience store in Korea), Megabox (Top multiplex), and NOL (The No.1 online travel agency in Korea). Additionally, MiL.k has formed strategic partnerships with global Web3 projects like The Sandbox (The global metaverse) and Galxe (The Web3 super app) to expand its presence in the global blockchain ecosystem [1].
Earlier this year, MiL.k completed a migration to Arbitrum One, a leading Ethereum Layer 2 solution, to align with the rapidly evolving Web3 environment. This move aimed to enhance its technical infrastructure and strengthen connectivity with the global blockchain ecosystem [1].
Jayden, CEO of MiL.k Partners, commented, "This listing on Binance Alpha reflects our ongoing efforts to innovate the loyalty sector and grow MiL.k into a service that delivers real-world value. We will continue to focus on providing user-centered, differentiated services and evolving as a globally recognized blockchain project" [1].
The listing on Binance Alpha signals a significant milestone for MiL.k, positioning it at the forefront of the loyalty sector's digital transformation. As the platform continues to expand its partnerships and improve its technological infrastructure, it aims to provide real-world value to users and drive innovation in the market.
References:
[1] https://www.prnewswire.com/news-releases/mlk-listed-on-binance-alpha-spotlighting-its-global-loyalty-platform-potential-302531887.html
[2] https://www.prnewswire.com/in/news-releases/mlk-listed-on-binance-alpha-spotlighting-its-global-loyalty-platform-potential-302531900.html
[3] https://bitcoinworld.co.in/mlk-listed-on-binance-alpha-spotlighting-its-global-loyalty-platform-potential/
[4] https://www.nasdaq.com/press-release/faraday-future-launches-its-eai-crypto-dual-flywheel-dual-bridge-ecosystem-strategy
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