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Binance has listed MiL.k (MLK) on its Binance Alpha platform, offering users a 245 MLK token airdrop as part of a promotional initiative. Eligible users with at least 200 Binance Alpha Points can claim the tokens on a first-come, first-served basis. If demand exceeds supply, the point requirement will decrease by 15 points every hour until the airdrop is fully distributed. Users must confirm their claim within 24 hours to avoid forfeiture [1].
Alongside the airdrop, Binance has launched a trading competition with a reward pool of 4,750,000 MLK tokens. The competition runs from 2025-08-16 08:00 (UTC) to 2025-08-30 08:00 (UTC) and rewards the top 12,500 users based on their total MLK purchase volume. Each winner may receive up to 380 MLK tokens. Only purchase volume is counted, and there are no volume caps per participant [1].
To take part, users must have an active Binance Wallet (Keyless) and the latest version of the Binance app. The distribution of airdropped and competition tokens is subject to account verification and compliance with regional regulations [1].
MiL.k is designed to unify reward points across multiple industries, particularly travel, leisure, and lifestyle sectors, positioning MLK as a bridge between digital currencies and real-world incentives [1]. Binance has not released direct commentary from leadership regarding the listing, and no major industry figures have commented on the move.
This initiative aligns with Binance’s strategy of using token-based incentives to drive user engagement and trading activity on its platforms. Similar past promotions have led to temporary increases in token interaction, suggesting the potential for a short-term boost in MLK wallet and trading activity. However, no official on-chain data on liquidity or volume has been disclosed at this time [1].
Participants are encouraged to conduct their own due diligence before engaging with the airdrop or trading competition, as crypto trading involves inherent risks. The terms of both the airdrop and competition are subject to change based on market conditions and platform policies [1].
Source: [1]MiL.k (MLK) Listed on Binance Alpha With Airdrop (https://coinmarketcap.com/community/articles/68a0bede6eb293642a14c455/)

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