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Binance
has announced the launch of Cypher (CYPR) on its platform, accompanied by an airdrop event offering eligible users up to 400 CYPR tokens[1]. The airdrop, scheduled for October 5 at 10:00 UTC, requires participants to hold at least 200 Binance Alpha points[2]. Users meeting the threshold can claim their tokens via the Alpha Events page, with the initial allocation decreasing by 15 points hourly if unclaimed[2]. The exact value of the airdrop is not specified in the provided content, though prior events on Binance Alpha have historically yielded rewards worth approximately $50 per account.To participate, users must log into their Binance Wallet, navigate to the Alpha Events page, and claim CYPR tokens by paying 15 Alpha Points as a fee[1]. Claims must be processed within 24 hours to avoid forfeiture. The airdrop aligns with Binance Alpha's strategy to incentivize community engagement and expand access to emerging projects. The Cypher token's allocation is tied to the project's launch on Binance, which marks its first major platform debut[1].
Cypher, a crypto-finance platform, introduces a non-custodial wallet and a crypto card designed to facilitate global spending of digital assets. The platform supports over 500 cryptocurrencies across 25+ blockchains, enabling users to convert digital assets into fiat for everyday transactions. The virtual and physical Cypher cards are compatible with Apple Pay and Google Pay, with over 40 million acceptance points globally[1]. A Know Your Customer (KYC) verification process grants immediate access to virtual cards, which can later be upgraded to physical versions.
The project's October 5 launch on Binance Alpha underscores its potential to attract a broader audience, leveraging Binance's user base and infrastructure. Analysts note that projects with strong utility, like Cypher's payment solutions, often gain traction on major exchanges due to their alignment with mainstream adoption trends. However, the success of the airdrop and subsequent trading activity will depend on market demand and the token's perceived utility post-launch.
Binance Alpha's airdrop strategy reflects a broader trend in the crypto ecosystem, where platforms use token distribution to foster user loyalty and drive engagement. The dynamic eligibility threshold-reducing by 15 points hourly-creates urgency for participants to act quickly, potentially accelerating token distribution. This model contrasts with static airdrop requirements, offering a more adaptive approach to reward allocation.
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