Bilt Expands Rewards Program to Include Mortgage Payments, Offering Homeowners Cash-Back Rewards on Housing Costs

Bilt, a fintech startup, is expanding its rewards program to include mortgage payments, allowing homeowners to earn cash-back rewards on their monthly housing costs. The program was previously only available for rent payments, but the company has announced plans to offer three different card options and a future mortgage reward program. The move aims to help homeowners struggling with rising housing costs, which have risen significantly over the past decade.

Bilt Rewards, a fintech startup, is expanding its rewards program to include mortgage payments, allowing homeowners to earn cash-back rewards on their monthly housing costs. The program was previously only available for rent payments, but the company has announced plans to offer three different card options and a future mortgage reward program. This move aims to help homeowners struggling with rising housing costs, which have risen significantly over the past decade.

The expansion into mortgage rewards is part of Bilt's broader strategy to disrupt the housing finance sector. The company's initial success in rewarding renters for on-time payments has built a loyal user base of 15 million users. With the new program, Bilt targets a $36 billion annual mortgage payment volume by 2026, aiming to reach 15 million U.S. homeowners [1].

Bilt's model is built to scale, with partnerships covering 70% of top U.S. property managers. The company's AI concierge tailors rewards to users' spending habits, while property managers gain analytics tools to reduce tenant churn. This isn't just a rewards program—it's a flywheel of loyalty, data, and financial services.

The new round of capital will support Bilt's plan to allow borrowers to earn rewards on their mortgage payments. United Wholesale Mortgage (UWM), which invested $100M in Bilt's latest round, is integrating Bilt into its mortgage servicing ecosystem. This partnership aims to create a reward layer around mortgage payments, similar to Bilt's approach with rent payments [2].

Bilt expects to process more than $100 billion in annual housing payments and is projecting nearly $1 billion in revenue by Q1 2026. The company's mortgage platform is expected to launch later this year. The expansion into mortgages is a significant step for Bilt, positioning it as a major player in the housing finance sector [3].

References:
[1] https://www.ainvest.com/news/bilt-rewards-mortgage-rewards-disruptor-soaring-10-8-billion-jump-2507/
[2] https://nationalmortgageprofessional.com/news/bilts-250m-raise-signals-big-mortgage-push-backed-uwm
[3] https://cryptorank.io/news/feed/e1728-biggest-funding-rounds-fintech-ai-icapital-bilt