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Best Online Brokers List For 2025: These 3 Brokerages Top The Rest

Wesley ParkFriday, Jan 24, 2025 8:48 am ET
4min read


As we step into 2025, the online brokerage landscape continues to evolve, with new players emerging and established firms refining their offerings. With so many options available, it can be challenging to choose the best online broker for your investment needs. To help you make an informed decision, we've compiled a list of the top three online brokers for 2025, based on their services, features, and user experience.



1. Fidelity Investments
Fidelity Investments has consistently ranked as one of the top online brokers, and for good reason. With a wide range of investment products, robust research and educational tools, and a user-friendly platform, Fidelity caters to both beginners and experienced investors. Some of the key features that set Fidelity apart include:

* No payment for order flow (PFOF), ensuring excellent order execution
* Strong portfolio analysis and account features
* Superior trading platforms for all types of investors
* Top-tier educational content, screening tools, and research capabilities
* FDIC insurance up to $5 million

2. SoFi Active Investing
SoFi Active Investing has made significant strides in the online brokerage space, offering a comprehensive suite of financial services and a user-friendly platform. Some of the standout features of SoFi Active Investing include:

* $0 commission fees for stocks and ETFs
* A 1%-2% markup on crypto trades
* Excellent account management capabilities, allowing users to manage multiple financial accounts under one roof
* A highly-rated platform with a clean interface, making it easy for beginners to navigate
* Strong customer support and educational resources

3. E*TRADE
E*TRADE is another top contender in the online brokerage space, offering a powerful platform for active traders and a wide range of investment products. Some of the key features that make E*TRADE a strong choice include:

* $0 commission fees for U.S.-listed stocks, ETFs, and option contracts
* A comprehensive range of research and educational tools, including articles, videos, webinars, and interactive tools
* Advanced trading tools, such as real-time market data, advanced charting, and customizable layouts
* Strong customer support, with comprehensive support options available
* A wide range of investment products, including stocks, ETFs, options, mutual funds, and bonds

ex-split date(26)
ex-split date multiply trade services(26)
total revenue(6524)
net income(6524)
ex-split date multiply trade services ; total revenue ; net income(26)
Ex-Split Date2024.12.31-2025.01.24
Ex-Split Date*0.02024.12.31-2025.01.24
Total Revenue(USD)2024.12.31
Net Income(USD)2024.12.31
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Ticker
ALURAllurion
ALVRAllovir
ATCHAtlasClear Holdings
BQBoqii Holding
CARACara Therapeutics
CEROCERo Therapeutics
CISSC3is
CMCTCreative Media
COEPCoeptis Therapeutics
CVLGCovenant Logistics
View 26 resultsmore


When choosing an online broker, it's essential to consider your investment philosophy, risk tolerance, and the specific features that matter most to you. The top three brokers listed above offer a range of services and features that cater to various investment styles, from active trading to long-term investing. By evaluating your needs and preferences, you can select the best online broker for your investment journey in 2025.

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stoked_7
01/24
$TSLA and $AAPL fan here. Fidelity's execution is spotless. No PFOF means my trades are solid.
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applesandpearss
01/24
@stoked_7 How long you holding TSLA and AAPL? Any predictions on their growth?
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yeahyoubored
01/24
@stoked_7 I'm all in on Fidelity too. No PFOF is a big win. Solid trades, no regrets.
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acg7
01/24
SoFi's platform is slick. Easy to use and manage accounts, plus strong support.
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the_doonz
01/24
@acg7 Good.
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Nobuevrday
01/24
E*TRADE's tools are advanced, perfect for swing traders.
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joe4942
01/24
@Nobuevrday What's your typical swing trade duration? Are you focusing on any specific sectors or stocks lately?
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Throwaway7131923
01/24
Fidelity's educational content is top-notch. Plenty to learn and stay sharp.
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Sjgreen
01/24
@Throwaway7131923 💸
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OutsidePerspective27
01/24
Holding $AAPL and $TSLA, but thinking of diversifying with Fidelity's lineup.
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tostitostiesto
01/24
Fidelity's research tools are top-notch, no debate.
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TheRealJakeMalloy
01/24
Diversification's my game. Fidelity's got the tools to spread bets smartly.
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k_ristovski
01/24
E*TRADE's research tools are solid. Webinars and all can be super helpful for newbies.
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josemartinlopez
01/24
Fidelity's research tools are top-notch. Love the portfolio analysis. It's like having a personal analyst for free.
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fmaz008
01/24
SoFi's crypto markup ain't bad. 1%-2% is fair in this wild market.
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RadioactiveCobalt
01/24
SoFi's financial wellness tools are a nice touch. Not just a broker, but a partner.
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DeFi_Ry
01/24
E*TRADE's options trading at $0 commission is a steal. Active traders' dream.
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Conscious_Shine_5100
01/24
@DeFi_Ry What's your strategy with E*TRADE? Any specific stocks or holds you're focusing on?
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hey_its_meeee
01/24
@DeFi_Ry I had a similar thought, E*TRADE's options trading is awesome. I've been using it for a while now, and it's been working out great for my portfolio.
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TheLastMemeLeft
01/24
Fidelity's got that edge with no PFOF. Clean execution is key. 💪
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GoStockYourself
01/24
@TheLastMemeLeft True, no PFOF boosts Fidelity.
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rltrdc
01/24
$TSLA fan here, Fidelity's execution is flawless.
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meowmeowmrcow
01/24
SoFi's crypto markup is meh, but solid platform.
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iahord
01/24
@meowmeowmrcow SoFi's markup not a big deal if you're HODLing long term, right?
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slumbering-gambit
01/24
@meowmeowmrcow I'm all in on Fidelity. Love their research tools and no PFOF.
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Disclaimer: the above is a summary showing certain market information. AInvest is not responsible for any data errors, omissions or other information that may be displayed incorrectly as the data is derived from a third party source. Communications displaying market prices, data and other information available in this post are meant for informational purposes only and are not intended as an offer or solicitation for the purchase or sale of any security. Please do your own research when investing. All investments involve risk and the past performance of a security, or financial product does not guarantee future results or returns. Keep in mind that while diversification may help spread risk, it does not assure a profit, or protect against loss in a down market.
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