Barbie and Quo Beauty Launch Glamorous Makeup and Hair Accessory Line

Wednesday, Aug 6, 2025 11:56 am ET1min read

Mattel and Quo Beauty collaborate on a new beauty collection inspired by Barbie. The 23-piece line includes hair accessories, cosmetics, nail colors, and storage. The collection is designed to empower customers to feel confident and celebrate their unique selves. The Barbie x Quo Beauty collection is available nationwide starting August 11.

Title: Mattel and Quo Beauty Collaborate on Barbie-Inspired Beauty Collection

Mattel, Inc. (NASDAQ: MAT) and Quo Beauty® have announced a groundbreaking partnership, launching a 23-piece beauty collection inspired by the iconic Barbie™ brand. The collection, set to debut nationwide on August 11, includes hair accessories, cosmetics, nail colors, and chic storage solutions. This collaboration aims to empower customers to feel confident and celebrate their unique selves.

The Barbie™ X Quo Beauty® collection is a first-of-its-kind partnership for Quo Beauty®, marking a significant milestone in the brand's history. The collection features playful hair accessories, hair appliances, vibrant cosmetics, nail colors, false nails, and chic storage solutions. Highlights include the Barbie™ X Quo Beauty® 3PC Hair Set, Barbie™ X Quo Beauty® Blending Sponge Trio, Barbie™ X Quo Beauty® Mini Curling Iron Set, and Barbie™ X Quo Beauty® Bath Set.

The collaboration celebrates Barbie™'s impact on beauty trends since its inception in 1959. Jennifer Gileno, Director, Licensing and Location Based Entertainment at Mattel Canada, Inc., stated, "Barbie partnering with Quo Beauty celebrates our continued efforts to inspire the next generation to feel confident through self-expression." Jenifer Gerlach Martin, Senior Director of Quo Beauty® at Shoppers Drug Mart®, added, "Together, we've meticulously crafted a best-in-class collection that not only embraces the most exciting beauty trends but, more importantly, empowers our customers to feel their absolute best and celebrate their unique selves."

The collection will be available exclusively at Shoppers Drug Mart®, Pharmaprix®, select Loblaw-owned Real Canadian Superstores in Ontario and Western Canada, as well as online starting on August 11th.

References
1. [1] https://www.newswire.ca/news-releases/two-trendsetters-one-glam-collection-barbie-tm-and-quo-beauty-r-launch-product-line-861251512.html
2. [2] https://finance.yahoo.com/news/two-trendsetters-one-glam-collection-155200941.html

Barbie and Quo Beauty Launch Glamorous Makeup and Hair Accessory Line

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