AWS Training and Certification has launched nine new digital training products on AWS Skill Builder, including localized versions of Exam Prep materials for AWS Certified AI Practitioner and AWS Certified Cloud Practitioner. The platform also allows Skill Builder Team Subscription users to create Jam events, and certification exams are now available in additional languages. AWS Classroom Training has launched Agentic AI Foundations, a 1-day course that explores core principles and strategies for designing Agentic AI systems using AWS services.
In a significant move to accelerate AI adoption and cloud migration, TD SYNNEX and Amazon Web Services (AWS) have signed a strategic collaboration agreement (SCA) [1]. This multi-year partnership aims to empower small and midsize businesses (SMBs) with enhanced AWS services and AI capabilities across North and South America.
The agreement, announced by TD SYNNEX, a leading global distributor and solutions aggregator for the IT ecosystem, and AWS, focuses on long-term impact rather than incremental revenue [1]. Jan Michael de Kok, vice president of global AWS lead and FinOps go-to-market for TD SYNNEX, emphasized the importance of building AI practices within SMBs, not just implementing AI solutions [1].
One of the key aspects of the SCA is the simplification of access to AWS Marketplace programs for Independent Software Vendors (ISVs), allowing them to monetize faster and reach new customer segments [2]. This aspect highlights the evolving role of distributors in the cloud marketplace ecosystem.
TD SYNNEX is recognized as a leader in the AWS ecosystem, holding multiple specializations and program designations, including Migration and Modernization, Education and Government, Cloud Operations, and Managed Service Provider program designation [2]. The company's global cloud platform, StreamOne®, provides AWS partners with end-to-end management to optimize their AWS consumption business. Initiatives like Destination AI™, Cloud Labs, and the AI Accelerator Practice Builder further support partners in adopting and monetizing AI and cloud solutions [2].
The partnership is expected to have a significant impact on partners and their customers. Reyna Thompson, President of North America at TD SYNNEX, noted the increasing pressure on partners to modernize while navigating limited financial resources and complex marketplace environments [2]. Benjamin Tosado, founder and CEO of Deep Blue Cloud Computing, an AWS Advanced Tier Services partner, highlighted the benefits for smaller solution providers, including rapid customer acquisition and revenue growth [1].
This agreement builds upon TD SYNNEX's existing SCA with AWS in Europe, reflecting the strong, global relationship between the two companies [2]. As AI continues to transform the industry, this partnership is poised to play a crucial role in driving adoption and innovation across the Americas.
In a related development, AWS Training and Certification has launched nine new digital training products on AWS Skill Builder, including localized versions of Exam Prep materials for AWS Certified AI Practitioner and AWS Certified Cloud Practitioner [3]. The platform also allows Skill Builder Team Subscription users to create Jam events, and certification exams are now available in additional languages. AWS Classroom Training has launched Agentic AI Foundations, a 1-day course that explores core principles and strategies for designing Agentic AI systems using AWS services [3].
References:
[1] https://theoutpost.ai/news-story/td-synnex-and-aws-forge-strategic-partnership-to-boost-cloud-and-ai-adoption-across-the-americas-19604/
[2] CRN
[3] AWS Training and Certification
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