AVAX One: Blockchain's Berkshire Hathaway Targets $700M Treasury

AgriFORCE, a Nasdaq-listed company, has announced a strategic rebranding to , signaling a shift toward blockchain infrastructure investment. The company plans to raise $550 million through a private investment in public equity (PIPE) deal and allocate $700 million to establish an institutional-grade Avalanche (AVAX) treasury, positioning itself as the first publicly traded entity to hold a significant Layer 1 token reserve. This move aims to catalyze institutional adoption of blockchain technology and set benchmarks for future market integration.

The rebranding initiative is led by Hivemind Capital, with participation from over 50 institutional and crypto-native investors, including Galaxy Digital, Digital Currency Group, Kraken, and Republic Digital. Matt Zhang, founder of Hivemind Capital and AVAX One’s nominated chairman, emphasized the vision of creating the “Berkshire Hathaway of the on-chain financial economy,” underscoring the need for scalable, institutional-grade blockchain exposure. The strategic advisory board includes Anthony Scaramucci of SkyBridge Capital and Brett Tejpaul of Coinbase Institutional, who highlighted the project’s potential to bridge traditional finance and blockchain ecosystems.

The announcement triggered a 130% surge in AgriFORCE’s stock (AGRI) following the rebranding revelation, driven by heightened demand for the company’s small-cap equity. This follows a broader trend in 2025 of low-cap public companies pivoting to crypto treasuries, reflecting growing institutional confidence in blockchain assets. AVAX, the native token of the Avalanche network, initially dipped 3% post-announcement but has since shown resilience, rebounding off the 20-day simple moving average as it tests key trendline support levels.

The $550 million PIPE deal includes a $300 million private investment and an additional $250 million in near-term funding. AVAX One’s long-term goal of amassing a $700 million AVAX treasury aligns with broader market dynamics, where institutional investors increasingly seek diversified exposure to blockchain infrastructure. Jolie Kahn, a key figure in the transition, described the move as an opportunity for public investors to capitalize on the convergence of traditional and digital finance.

Market analysts suggest this rebranding could influence regulatory frameworks and industry standards for institutional blockchain adoption. If successful, AVAX One’s model may inspire similar strategies among Nasdaq-listed companies, further embedding cryptocurrencies into mainstream financial portfolios. The initiative also highlights the strategic importance of Layer 1 protocols like Avalanche, which offer scalable solutions for decentralized applications and smart contracts.

Critically, the project’s success hinges on execution risks, including regulatory scrutiny and market volatility. However, AVAX One’s advisory board and institutional backing signal a structured approach to navigating these challenges. The company’s focus on institutional-grade infrastructure aligns with broader trends in blockchain adoption, where transparency and security are paramount for mainstream acceptance.

[1] title10 (https://www.kanalcoin.com/agriforce-rebrands-avalanche-treasury/)

[2] title11 (https://www.fxstreet.com/cryptocurrencies/news/avax-to-join-crypto-treasury-league-with-agriforces-550-million-offering-202509221844)