Authentic Holdings Acquires Goliath Motion Pictures: A Strategic Move to Expand Media Dominance

Authentic Holdings, Inc. (OTC: AHRO) has taken a bold step in its quest to become a major player in the media landscape with its $11 million acquisition of Goliath Motion Pictures Promotions. The deal, finalized on May 2, 2025, positions the company to leverage a vast content library and accelerate its expansion into new markets. Here’s why investors should take notice.

The Acquisition Rationale: Content as a Growth Engine

Authentic Holdings, through its subsidiary Maybacks Global Entertainment, has long focused on distributing content across streaming platforms, traditional TV, and emerging technologies. The Goliath acquisition adds over 40,000 film and TV titles to its library, including iconic properties like Open Range, ten Elvis Presley films, and critically acclaimed series such as In Living Color. This content is a goldmine for Video on Demand (VOD) partnerships and advertising revenue.

The acquisition also addresses a key strategic gap: access to premium content for independent station owners, who previously lacked the resources to compete with larger networks. By licensing Goliath’s library, Authentic Holdings can now offer affiliates high-demand programming to attract audiences—and advertisers—across 61 Designated Market Areas (DMAs), with plans to expand to 100 DMAs within two years.

Financial Mechanics: Minimizing Dilution, Maximizing Flexibility

The purchase was structured using Convertible Preferred Stock, a move designed to shield existing shareholders from immediate dilution. The terms stipulate that shares cannot convert to common stock for three years, with an annual cap of 20% thereafter. This gives Authentic Holdings time to build liquidity and equity before potential conversions, aligning with its goal of uplisting to a major exchange.

The $11 million acquisition price—$3.8 million below an independent valuation of $14.8 million—suggests Goliath’s founder, Maureen Cooper, now part of Maybacks’ leadership, may have secured a favorable deal. The transaction adds tangible assets to the balance sheet, strengthening its financial profile for future growth.

Risks and Challenges: Navigating a Competitive Landscape

While the deal is strategically sound, risks remain. Authentic Holdings faces fierce competition from streaming giants like Netflix and Disney+, which dominate content distribution. Additionally, regulatory hurdles—such as antitrust scrutiny or licensing disputes—could complicate the integration of Goliath’s library.

CEO Priscella Holyfield-Cooper acknowledges these challenges but emphasizes the company’s focus on “quantum leap” revenue growth in 2025. To achieve this, Authentic Holdings aims to raise prime-time ad rates to $50–$100 for 30-second spots, a significant increase from current levels.

Conclusion: A High-Reward, High-Risk Play

The Goliath acquisition is a clear win for Authentic Holdings, bolstering its content library and market reach. With 61 DMAs operational and plans to capture all 20 major U.S. markets, the company is well-positioned to capitalize on the “content is king” era. The financial structure of the deal—delayed dilution and conservative conversion terms—also signals discipline in shareholder management.

However, execution is key. If Authentic Holdings can meet its targets—expanding to 100 DMAs and increasing ad revenue—this acquisition could be transformative. Investors should monitor , as well as its ability to monetize VOD partnerships.

For now, the $11 million bet looks like a shrewd move to turn Authentic Holdings into a formidable media competitor. The question remains: Can it deliver on its ambitious goals, or will it stumble in a crowded field? The next 12–24 months will tell.

Authentic Holdings, Inc. (AHRO) is traded on the OTC market. Past performance does not guarantee future results.