Under Armour Analyst Rating: B of A Securities Lowers Price Target to $6.50

Tuesday, Aug 12, 2025 9:06 pm ET1min read

B of A Securities maintained a "Neutral" rating for Under Armour (UAA) but lowered the price target from $8.00 to $6.50, a decrease of 18.75%. The average target price for UAA is $6.59, with a high estimate of $10.15 and a low estimate of $4.00. The average brokerage recommendation is 3.0, indicating a "Hold" status. The estimated GF Value for UAA in one year is $7.51, suggesting a potential upside of 38.05% from the current price of $5.44.

Under Armour Inc. (NYSE:UAA) has been experiencing a series of setbacks, with the stock extending its losing streak to a third consecutive day on Monday. The company's stock shed another 5.88 percent to close at $5.12 apiece following a series of rating and price target downgrades from investment firms [1].

Truist Securities, one of the key downgraders, lowered its price target for Under Armour to $5 from $7, while maintaining a "hold" rating. The downgrade was attributed to tariff headwinds that continue to put incremental pressure on the company's bottom line [1]. Stifel, another major investment firm, also revised its price target, lowering it to $9 from $10, despite maintaining a "buy" recommendation [1].

The latest financial performance reports have also raised concerns. Under Armour reported a 99 percent reduction in its net loss for the first quarter of fiscal year 2026 to $2.6 million from $305 million in the same period last year. However, the company's outlook for the second quarter of fiscal year 2026 is less promising, with revenue expected to be significantly below market expectations [2].

Analysts have responded with various price target adjustments. Citigroup, for instance, set a price target of $5.50 for Under Armour, indicating a potential upside of 6.18 percent [3]. However, the average price target for UAA is now $6.59, with a high estimate of $10.15 and a low estimate of $4.00. The average brokerage recommendation is 3.0, indicating a "Hold" status [2].

The estimated GF Value for UAA in one year is $7.51, suggesting a potential upside of 38.05 percent from the current price of $5.44 [2]. Despite these challenges, Under Armour remains optimistic about its brand strength and strategic execution. However, the company's ability to navigate tariff pressures and market uncertainties will be crucial for its future performance.

References:
[1] https://finance.yahoo.com/news/under-armour-uaa-declines-3rd-161354814.html
[2] https://ca.investing.com/news/analyst-ratings/under-armour-stock-price-target-lowered-to-5-at-truist-on-tariff-concerns-93CH-4150313
[3] https://site.financialmodelingprep.com/market-news/under-armour-financial-performance-market-outlook-fiscal-2026

Under Armour Analyst Rating: B of A Securities Lowers Price Target to $6.50

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