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AppLovin Stock Surge: A Peak or Just the Beginning?

Eli GrantThursday, Nov 28, 2024 6:38 am ET
3min read
AppLovin (APP) has been on a remarkable streak in 2024, surging over 700% year-to-date. The ad-tech company's stock has outperformed its industry and the broader market, raising questions about its growth prospects and whether it has finally reached a peak. This article delves into the factors driving AppLovin's meteoric rise and explores the potential for continued growth.



AppLovin's exceptional performance can be attributed to several factors. Firstly, its AI-powered advertising platform, AXON 2.0, has been instrumental in boosting the company's top line. The platform has driven year-over-year revenue growth of 38.6% in the third quarter of 2024 and a subsequent increase of 10.9%. EBITDA and net income have also surged, with respective increases of 72.1% and over 100% year over year. The platform's ability to optimize ad targeting and inventory value has been a significant driver of growth.

APP Basic EPS, Basic EPS YoY


Secondly, AppLovin's strategic expansion into e-commerce has shown promising results. The company's pilot program has delivered substantial returns for advertisers, often outperforming other media channels. With a current ratio of 2.41, AppLovin's strong liquidity position further bolsters investor confidence. Analysts have revised their earnings estimates upward, reflecting their confidence in the company's ability to enhance its financial performance.

However, some potential headwinds could impact AppLovin's growth trajectory. The possibility of slowed growth in the in-game advertising segment and the uncertain impacts of non-gaming ventures may pose challenges. Additionally, after such a significant run-up, the stock may be due for a correction or consolidation period.



Despite these potential obstacles, AppLovin's robust top and bottom-line prospects, driven by technological advancements and upward estimates, make it an attractive long-term investment. The Zacks Consensus Estimate for 2024 revenues indicates a 39.9% growth from the year-ago reported level, while earnings per share are expected to rise by over 100%. For 2025, the top line is anticipated to increase by 20.4% year over year, with earnings growing by 42%.

In conclusion, AppLovin's stock surge in 2024 has been driven by its AI-powered advertising platform and strategic expansion into e-commerce. While potential challenges may lie ahead, the company's strong fundamentals, robust growth prospects, and analyst confidence suggest that the stock may still have room to grow. Investors should remain vigilant and consider taking profits on the table while the going is good, but AppLovin's potential for continued success cannot be ignored.
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MickeyKae
11/28
$APP Analysts are predicting a price range of $360 to $480. That's a nice spread! Does anyone still have a short position on APP? It's hard to believe, but it looks like some investors are still taking a bearish stance.
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bobbybobby911
11/28
$APP has seen its value leap over 700% so far this year, prompting questions about whether AppLovin stock has finally hit its peak. AppLovin (APP -0.37%) is a software powerhouse that's made significant gains this year due to its ability to help businesses monetize games. With e-commerce poised for exponential growth, there could be an even bigger potential ahead for AppLovin's innovative platform. Check out the latest news on APP here: https://www.stck.pro/news/APP/94522897/
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