Applied Materials: Steady As She Goes Despite US-China Chip Tensions
Tuesday, Dec 3, 2024 10:00 am ET
As the US ramps up its crackdown on China's semiconductor industry, companies like Applied Materials are keeping their cool. The latest US restrictions, targeting 140 companies including chip equipment maker Naura Technology Group, have left Applied Materials' outlook largely unchanged. How is this possible? Let's take a closer look.
Applied Materials, a key player in semiconductor manufacturing equipment, is no stranger to geopolitical tensions. The company has navigated through various ups and downs in the global chip market, and this time is no different. Despite the US crackdown on China's chip exports, including new curbs on 24 additional chipmaking tools, Applied Materials remains steadfast in its outlook.
But why? Here are a few reasons:
1. Diversified customer base: Applied Materials serves over 110 countries, reducing its reliance on a single market. The company's exposure to China accounts for only 10% of its revenue, making it less vulnerable to market fluctuations and export restrictions.
2. Advanced technologies: With a strong focus on advanced semiconductor manufacturing technologies, Applied Materials has carved out a significant position in the market. Its expertise in areas like AI and machine learning allows it to cater to diverse industries, further widening its customer base.
3. Robust management: Applied Materials has a history of making strategic decisions that have positioned the company well in the face of challenges. Its ability to adapt and innovate in response to changing market dynamics is a testament to its robust management.

The US crackdown on China's chip exports has led to a shift in the global semiconductor landscape. While Applied Materials may face potential reductions in orders from Chinese customers, it could also benefit from increased demand for its equipment from other Asian countries like Taiwan and South Korea, which are expanding their chip production capacities. Moreover, the company may strengthen its ties with other non-Chinese partners and accelerate the development of its own advanced chipmaking technologies.
In conclusion, Applied Materials' outlook remains unchanged despite the latest US crackdown on China's chip exports. The company's diversified customer base, strong demand in other regions, and focus on advanced technologies ensure its resilience in the face of geopolitical tensions. As an investor, I appreciate companies like Applied Materials that offer steady performance and consistent growth, aligning with my core investment values of stability, predictability, and longevity.