Apple Unveils AppleCare One: Single Warranty Plan for Multiple Devices

Apple has introduced AppleCare One, a single warranty plan covering up to three Apple devices for $19.99/month. This plan includes unlimited repairs for accidents, 24/7 support, battery coverage, and expanded theft and loss protection for iPhones, iPads, and Apple Watches. Customers can save up to $11/month by enrolling in this plan instead of separate AppleCare+ plans for each device.

Apple has introduced AppleCare One, a new warranty plan designed to simplify and streamline device coverage for its users. The service, available starting July 24, 2025, offers comprehensive protection for up to three Apple devices for just $19.99 per month. This plan includes unlimited repairs for accidents like drops and spills, 24/7 priority support from Apple experts, battery coverage, and expanded theft and loss protection for iPhones, iPads, and Apple Watches [1].

One of the standout features of AppleCare One is its flexibility. Customers can add additional devices to the plan for $5.99 per month each, allowing for easy expansion of coverage as their device portfolio grows. The plan also allows customers to add older devices, up to four years old, provided they are in good condition [2].

For users who already own multiple Apple devices, the cost savings are significant. For instance, a customer with an iPhone, iPad, and Apple Watch would typically pay $21 per month for separate AppleCare+ plans. With AppleCare One, the same setup would cost $19.99, resulting in a monthly savings of $1.01 per device [3].

AppleCare One also simplifies the management of device coverage. When a customer trades in a covered product directly to Apple, it is automatically removed from the plan and replaced with the new device. This seamless transition ensures that users always have the latest protection for their devices.

The introduction of AppleCare One is part of Apple's broader strategy to strengthen customer retention and recurring revenue through its Services segment. The company reported Services revenue of $96.1 billion in 2024, making it the second-largest business behind the iPhone [3].

References:
[1] https://www.marketscreener.com/news/apple-introduces-applecare-one-streamlining-coverage-into-a-single-plan-with-incredible-value-ce7c5cd2da8df624
[2] https://appleinsider.com/articles/25/07/23/applecare-one-launches-as-a-single-plan-to-cover-multiple-apple-devices
[3] https://ca.finance.yahoo.com/news/apple-debuts-applecare-one-service-with-protection-for-3-devices-for-1999-per-month-120041775.html