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Apple Music's New Feature: A Game Changer for Artists and Fans

AInvestThursday, Oct 17, 2024 1:25 pm ET
2min read
Apple Music's latest feature, enabling artists to create dedicated playlists for concerts and tours, is set to revolutionize the way fans experience and engage with their favorite musicians. This innovative tool, announced on October 17, 2024, allows artists to turn set lists into playlists, providing fans with a unique and immersive experience.


The new feature, which leverages data from tour info site Bandsintown, enables artists to connect their Apple Music for Artists account with their Bandsintown profile. Once connected, artists can select the type of show (concert, tour, or residency) and link it to upcoming dates on Bandsintown. They can then set a publish date and use search to build out the playlist, which can include original tunes, covers, or collaborations with other acts.

Apple Music allows unlimited set list playlists for past or future shows, but the service recommends that artists select a track listing that most accurately reflects the whole tour if they're making one for an entire run of dates. These playlists can be shared on Apple Music, Shazam, and other platforms, providing artists with a powerful promotional tool.


This new feature is expected to drive increased fan engagement and subscription numbers for Apple Music. By providing fans with a more immersive and personalized experience, artists can foster deeper connections with their audience, driving increased loyalty and revenue. Additionally, the new tool offers artists a unique opportunity to monetize their content and generate additional revenue streams.

The potential revenue-sharing models between Apple Music and artists for these concert and tour playlists are still being explored. However, it is likely that Apple Music will offer a royalty-based model, allowing artists to earn a share of the revenue generated from their playlists. This could provide artists with a significant source of additional income, further incentivizing their use of the platform.

Moreover, the new feature is expected to influence concert ticket sales and merchandise purchases, generating additional revenue for artists. By allowing fans to relive the experience of seeing their favorite band in person, artists can create a stronger emotional connection with their audience, driving increased demand for their live performances and merchandise.

In conclusion, Apple Music's new feature enabling artists to create dedicated playlists for concerts and tours is a game-changer for both artists and fans. By providing a more immersive and personalized experience, the new tool is expected to drive increased fan engagement, subscription numbers, and revenue for Apple Music. Additionally, the new feature offers artists a unique opportunity to monetize their content and generate additional revenue streams, further incentivizing their use of the platform. As the feature continues to evolve and gain traction, it is likely to have a significant impact on the music industry and the way fans experience and engage with their favorite musicians.
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